Media Language Termanologie Flashcards

1
Q

Bricolage

A

Collage of pre existing media products merged together to create one

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2
Q

Rhythmic montage

A

When the editing of the video matches the music

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3
Q

Sureal

A

Not real, like a dream

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4
Q

Conglomerate

A

A large corporation that owns a large number of subsidiaries

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5
Q

Horizontal integration

A

When a conglomerate buys a company at the same stage of production

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6
Q

Diversification

A

When a company has the same product in a new industry
e.g The Times having a website

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7
Q

Synergie

A

When two brands/ products come together to form another product
e.g Hasbro + Disney forming the black panther toys

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