module 10 Flashcards
(16 cards)
Social capital
the value derived from positive connections between people, communities, institutions, and nations
social capital Often operationalized with three dimensions:
Social ties
Levels of trust that characterize these ties
Resources or benefits that are gained/transferred by these social ties
Social support
resources and help we receive from our social networks (eg. family, friends, partners, colleagues, pets?)
perceived support
the belief that help is available if one needs it
yk you can call ur friends when shit hits the fan
received support
the actual help one receives
which support is strongly linked to better help: perceived or received support?
prerceived
structural support
size and frequency of social ties
quantitiy
functional support and the three types
quality and type of support provided
emotional support
informational support (advice)
Instrumental support (time, money, labor)
There are two key models that explain how social support
influences health. what are they
buffering model
main effect model
buffering model
The buffering model suggests that support is most beneficial
during high-stress situations by reducing the psychological
and physiological impact of stress.
main effect model
the main effect model suggests that support
improves health directly by increasing positive emotions and
promoting health-related behaviors
health benefits of social and health support
greater longevity
impact recovery rate
helps students experience less stress
Message Framing
Refers to presenting
the same information in different ways, with the goal of influencing how people interpret and respond to it
In health spaces, messages are often arguments that invoke the
consequences or rewards of an action
(i.e., if-then statement)
Prospect Theory
Predicts that people process information
differently depending on whether it relates to losses (or costs) or
gains (or benefits)
Loss-framed messages
Focuses on the negative outcome of
doing or not doing the behaviour.
Most effective for encouraging early detection behaviours
(e.g., self-exams, HIV testing)
-diet in low fruits and veggies but high in fats can lead to cancer
-unfit women are more likely to have negativie health outcomes early in life
early detection behaviors often have perceived risk, makes people more responsive on not wanting loss or harm
Gain-framed messages:
Focuses on the positive outcome of
doing or not doing the behaviour.
Most effective for encouraging prevention behaviours (e.g.,
using sunscreen or buckling your seatbelt)
-A diet in low fruits and veggies and low in fats can lead to healthy lifestyle
Behaviors like smoking are gain-framed
