Module 2 Flashcards
(13 cards)
Quantitative Research
Numerical
Cause and Effect Relationships, Manipulating Independent Variable
Experimental
No manipulation of independent variable, observation
Non-Experimental
Qualitative Research
Non numerical
Phenomenology
Attempts to understand how an individual experience something
Ethnography
Describing the culture of a group of people
Historical
Researching about events in the past
Case Study
Providing a detailed account of cases of interest
Mixed Method Research
Using both quali and quanti in different phases to deepen research question
Describes phenomenon tat already exists
Descriptive Research
Use of Science or Math
Operation Research
4Ps, before releasing a product
Market Research
Examines the relationship between 2 or more variables
Correlational Research