Myers textbook module 32 Flashcards

(12 cards)

1
Q

Priming

A

The activation, often unconsciously, of a particular association in memory

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2
Q

Encoding specificity principal

A

The idea that cues and contexts specific to a particular memory will be most effective in helping us recall it

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3
Q

Serial position effect

A

Our tendency to recall best the last and first items in a list because of the recency effect and primacy effect

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4
Q

Memory consolidation

A

The neural storage of long term memory

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5
Q

Semantic memory

A

Explicit memory of facts and general knowledge

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6
Q

Flashbulb memory

A

A clear sustained memory of an emotionally significant moment or event

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7
Q

Long-term potentiation

A

An increase in a cell’s firing potential after brief, rapid stimulation; a neural basis for learning and memory

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8
Q

Mood-congruent memory

A

The tendency to recall experiences that are consistent with one’s current good or bad mood

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9
Q

Episodic memory

A

Explicit memory of personal experiences events

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10
Q

Hippocampus

A

A neural center located in the limbic system; helps process explicit memories for storage

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11
Q

Recency effect

A

Recalling the last things on a list

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12
Q

Primacy effect

A

Remembering the first things on a list

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