New Media Flashcards
(33 cards)
Name 4 features of new media
- Convergence
- Interactivity
- Audience/ user power
- Accessibility
Explain convergence as a feature of new media
New Media development has meant that one device
can sources lots of different media. You can access
YouTube, articles, music, social media all from your
iPad.
Explain interactivity as a feature of new media
New media allows for more interactivity between
users. You can like, comment, repost new media.
Explain audience/user power as a feature of new media
With streaming, the audience can watch what they want
when they want.
Explain accessibility as a feature of new media
Increasingly, new media is free media. Once people
have the devices and the broadband internet access,
they are able to get instant access to a vast array of
media content, much of which is also free
What are Jenkins’ 8 characteristics of the New Media?
- Digitalisation
- Technological convergence
- Economic convergence
- Cultural convergence
- Interactivity
- Choice
- Participatory culture
- Collective intelligence
Jenkins’ characteristic of New Media: Digitalisation
The conversion of information into a digital format, enabling easier manipulation, storage, and transmission.
Jenkins’ characteristic of New Media: Technological Convergence
The merging of different forms of media and communication technologies, such as smartphones combining calling, internet browsing, and media playback.
Jenkins’ characteristic of New Media: Economic Convergence
Media and telecommunication industries that traditionally focused on specific types of media and are now expanding into more areas. For example, Virgin offers TV, phones, and internet services.
Jenkins’ characteristic of New Media: Cultural Convergence
The blending and sharing of cultural elements facilitated by new media, allowing for greater cultural exchange and hybridization
Jenkins’ characteristic of New Media: Interactivity
The capacity for users to interact with media content, influencing its form and outcome, like voting on reality TV shows or participating in online forums.
Jenkins’ characteristic of New Media: Choice
The vast array of content available to users, enabling personalized media consumption based on individual preferences.
Jenkins’ characteristic of New Media: Participatory Culture
The shift from passive consumption to active participation, where users create and platforms. share content, like on social media
Jenkins’ characteristic of New Media: Collective Intelligence
The combining of resources and knowledge by multiple users
What are the 4 divides of users of new media?
- Class divide
- Generational divide
- Gender divide
- Global divide
Users of new media: Class divide
- COVID-19 exposed the class divide in new media access.
- Working-class families often share devices, while affluent families have individual access.
- Digital underclass shows poorer skills and slower internet use increase.
- Digital inequality persists, necessitating inclusive access and skills development.
Users of new media: Generational divide
- Younger generations multitask across media, unlike older generations.
- Smartphones contrast with 1990s’ limited digital access.
- Older generations call for stricter regulation.
- Concerns about bullying and propaganda are amplified by new media.
Users of new media: Gender divide
- Men use email, chat rooms, and play computer games more than women.
- Men average 23 internet hours weekly, women 17 hours; 67% of women access social media versus 60% of men.
- Women prefer solo mobile games; men favor interactive console games.
- Gender differences in media usage reflect varying preferences and engagement styles.
Users of new media: Global divide
- WEF highlights a digital divide between developing and developed nations.
- In 2012, three-quarters of the world had mobile phone access.
- 72% of Africans used mobile phones in 2014, but only 18% were smartphones.
- Significant regional disparities in mobile phone access persist.
Neophiliacs
Are the new media revolution is a good development
What are the 4 reasons neophiliacs put forward?
- Increased consumer choice
- E-commerce revolution
- Revitalising Democracy
- Access to more information
Neophiliacs: Increased consumer choice
- Neophiliacs argue new media’s convergence and interactivity expand consumer choices, offering numerous channels and formats.
- Increased competition forces media producers to enhance quality to attract consumers.
Neophiliacs: E-Commerce Revolution
The internet’s e-commerce, with retailers like Amazon and ebay, has increased consumer choice, lowered prices, and enabled price comparisons, but also contributed to the decline of traditional high street retailers.
Neophiliacs: Revitalising Democracy
- New media revitalizes democracy by enhancing education, transparency, and participation, making politicians more accountable.
- The internet’s communication transforms activism, empowering individuals and challenging traditional power structures.
