New media Flashcards

(5 cards)

1
Q

What is the mass media

A

agents of communication that can reach into a global largescale audience. Aim is to entertain or inform us or communicate ideas

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2
Q

what is convergence

A

that one device can be used to access a wide range of media e.g. a mobile phone can access wide ranges of media such as social media

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3
Q

what is interactivity

A

audience can engage e.g. livestreaming and the chats or vote within reality shows

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4
Q

what is the audience and the user power and what did boyle say upon this

A

interactivity gives more power to the audience. as the audience can create content and upload it for their selves

boyle said that societies use of tv has changed from a system of supply led tv to demand led tv organised around viewers or subscribers

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5
Q

what is accessibility

A

new media is the free media. once people have devices and the internet they are able to get instant access to vast range of media

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