Norms and Values Flashcards
what are values according to Schwartz?
beliefs that are important to us in life
what are the 10 universal values?
self-direction, stimulation, hedonism, achievement, power, security, conformity, benevolence, tradition, universalism
what is the Modernisation Theory of Inglehart?
link between values and the characteristics of a society
the order of Maslow’s pyramid
- food, water, shelter
- employment, income, health
- friendship, family, companionship
- respect, self-esteem, freedom
- desire to become the best one can be
what is vision statement?
abstract idea and a form of marketing
what is the Socialisation hypothesis?
that values priority are created during formative years and are relatively stable
what is the Scarcity Hypothesis?
security during formative years will lead to more self-expression and secular values and vice versa
how value change happen?
through generational replacement
what is Mission statement?
the concrete goal of the company
what is Mowles’ theory of functional bullshit?
makes use of values as if they were an instrument, used for impressing customers and for motivating employees
what are cult values?
collective idealisations that divert attention from the detail of interaction in the present; one cannot have the same values as other- conflict
