Objectives Flashcards by Finn Carrington

Q

Marketing

A

Market and sales growth

Market share

Brand loyalty

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Q

Operational

A

Reduce costs

Increase quality

More dependable

Speed of response and flexibility

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Q

Financial

A

Maximise return on investment

Proportion of long term funding that is debt

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Q

Human Resource

A

Training

Diversity

Talent development

Employee engagement and involvement

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