Oral Care Products Flashcards
(139 cards)
oral care market
retail sales grew by ____% in current terms for 2023 to PHP41.6B
14%
oral care market
___________________ is the best performing category, with retail value sales rising by 21% to PHP279M
mouth fresheners
oral care market
_____________________ is the leading player, with retail value share of 44%
Colgate-Palmolive Phils.
oral care market
retail sales are set to increase at a current value CAGR of ____% to reach PHP72.1B
12%
Strong link between good oral health and ______________ was a key factor in the growing demand for oral care
overall health
T/F: In this generation, there is a a decreasing interest and focus on the use of natural ingredients, including probiotics, baking soda, charcoal, and green tea
False. There is a growing interest and focus on their use
Most complex and most accessible microbial ecosystem of the human body
human oral cavity
this part of the human tooth is the visible part that extends above the gum (gingiva)
crown
this part of the human tooth sits in the upper or lower jawbone, remains invisible until recession of the gum exposes some root surfaces
root
this part of the human tooth is the boundary between root and crown
neck
this part of the human tooth is the mucosa that covers the upper and lower jaws, and surrounds the neck of the teeth
gingiva
this part of the human tooth is a soft connective tissue containing nerves and blood vessels from the root canal.
dental cavity (pulp cavity)
Identify the part of the tooth:
Hardest substance in the human body
enamel
Identify the part of the tooth:
Prevents the tooth from wearing away under pressure of chewing
enamel
Identify the part of the tooth:
Yellowish bone-like layer surrounding the dental cavity
dentin
Identify the part of the tooth:
Special connective tissue that covers the dentin at the root
cementum
Identify the part of the tooth:
Contains calcium hydroxyapatite which starts to dissolve below pH 5.5.
enamel
Identify the part of the tooth:
Forms the largest portion of the tooth
dentin
Identify the part of the tooth:
Binds the roots of the teeth firmly to the gums and jawbone, and anchored in the jaw by the periodontal ligament
cementum
About the enamel:
______________ and _____________ impacts enamel hardness and strength
Demineralization and remineralization
Identify the part of the tooth:
More porous, softer, more sensitive, and more susceptible to decay and wear if exposed
dentin
Sticky, colorless film of bacteria and sugars that form on the teeth
plaque
Disease resulting in the breakdown and destruction of the enamel due to demineralization
dental caries
Hardened plaque that causes yellowish brown discoloration to the teeth
dental calculus