People and Society Flashcards
Who is the designer?
The designer is the person who designs and develops the product. They provide the inspiration and creative input to the team.
Who is the manufacturer
The manufacturer is responsible for producing the designed product. They can provide advice to the designer about whether the product can be manufactured and what processes are available to create the product.
What does The marketing team do
The marketing team develops the marketing strategies used to advertise and promote the product.
They use information from market researchers to find out how to appeal to their target market.
They also advise on product pricing and the most suitable methods of advertising and promotion.
Who are the consumers?
Consumers are the potential buyers of the product. Within the design team consumers can provide feedback and opinions about their needs, wants and preferences.
What does The retailer do?
The retailer sells the product to the consumer, in shops or online, and so can offer advice about price and product range. They are often the first members of the team to know whether a new product is selling or not.
What does the work of designers involve?
- Creative problem solving
- Designing how a product looks
- Designing how a product functions
Understand the Design Factors
What is the consumer’s role?
Buy the product
Use the product
Discard the product
What are the manufacturers responsible for?
- Buying raw materials
- Setting up production lines
- Packaging and delivering
- Makes the product
- Orders materials
Ships the product to retailer
What does the Marketing team do?
Promoting the product
Pricing the product
Placing the product
Researches market
What is mass production?
Mass production is the manufacturing of large quantities of standardized products, often using assembly lines or automation technology
what is the retailer responsible for?
Sets prices
Makes displays
Handles product returns and exchanges
What are the positives of mass production?
Products become cheaper and easier to buy.
A larger range of products are available.
Products are higher quality.
Highly skilled jobs are available in the design of machines and factories.
What are the negatives of mass production?
- Low-skilled workers can lose their jobs.
- Unemployment can rise in the area.
- Workers can become de-skilled since they’re operating machines.
- Creates pollution which can harm health and wealth in an area.
- Mass production is very expensive to set up.
What are the 3 major stages of the product life cycle
Manufacture, Use and Disposal
Name one way in which energy use can be made more sustainable
Power the factory using renewable energy
and/or use efficient machines
