persuasive techniques Flashcards Preview

English > persuasive techniques > Flashcards

Flashcards in persuasive techniques Deck (11)
Loading flashcards...
1
Q

aliteration

A

a repeat of sound often used at the beginning of words which repeats the same consonant or syllable

2
Q

anecdote

A

short account or personal stories/ description of entertaining incident

3
Q

attack

A

undermining, belittering, insulting, dismissing or embarrassing a person, political party or institution

4
Q

clichés

A

an overused expression that brings with it an array of associations and connections

5
Q

connotations

A

the multiple range of feelings and ideas suggested by particular words and phrases

6
Q

reason and logic

A

thinking or arguing in an ordered manner, using evidence and reasons to support a view

7
Q

hyperbole

A

words, phrases or descriptions which exaggerate a situation or idea

8
Q

emotive appeal

A

the strategy of tapping in to a person’s unconscious feelings and/or pre judices

9
Q

emotive language

A

the deliberate use of strong words to play on the readers feelings

10
Q

evidence

A

information, facts and statements used to support a belief, opinion or point of view

11
Q

generalisation

A

a sweeping statement that claims or asserts that some thing is true for all or most people or cases