PPT 4- Kotter's Theory

Question 1

Step 1- Create a Sense of Urgency

Answer 1

The first step is to make others aware of the need and the urgency for change. This requires an honest and open approach that convinces others of the importance to take action.

Question 2

Step 2- Form a powerful coalition

Answer 2

The next step is to establish a project team to implement the change. This team should be made up of people with authority, recognition and respect within an organisation.

Question 3

Step 3- Create a vision for change

Answer 3

It is essential for the team to establish a vision and direction that will allow them to achieve the goal for change. Formulating a change vision can help everyone understand what the organisation is trying to achieve within a given time frame.

Question 4

Step 4- Communicate the vision

Answer 4

The vision should be shared with all those who will be affected by the change. It is important to involve all stakeholders and provide opportunities for the new vision to be accepted across the entire organisation.

Question 5

Step 5- Empower action

Answer 5

It is crucial to empower others to act on the vision and try to remove any obstacles that may negatively impact on the change and the new vision.

Question 6

Step 6- Create quick wins

Answer 6

Recognition and rewards should be given throughout the change process. This will show that contributions have been appreciated and will reinforce the positive aspects of embracing the change.

Question 7

Step 7- Build on the change

Answer 7

At this stage of the process, it is important to consolidate all of the changes that have occurred and continue the process of improvement.

Question 8

Step 8- Make it stick

Answer 8

The final step is to anchor the changes and create a new culture. There needs to be a clear statement to show the connection between the change and the success of the organisation.

Question 9

Transformation suggestion for step 1

Answer 9

• Examine market trends and competition
• Provide evidence that the change is necessary
• Create a SWOT analysis

Question 10

Transformation suggestion for step 2

Answer 10

• Assemble a team with enough power to lead the change effectively
• Attract key leaders who demonstrate enthusiasm and commitment
• Encourage the group to work together as a team

Question 11

Transformation suggestion for step 3

Answer 11

• Crate an achievable vision to help direct the change
• Develop strategies to achieve the vision

Question 12

Transformation suggestion for step 4

Answer 12

• Use a variety of modes of communication to inform
• Involve as many people as possible

Question 13

Transformation suggestion for step 5

Answer 13

• Remove obstacles to the change
• Crate a situation that will enable constructive feedback and lots of support from leaders

Question 14

Transformation suggestion for step 6

Answer 14

• Recognise and reward those involved in achieving the change
• Create some visible successes as soon as possible

Question 15

Transformation suggestion for step 7

Answer 15

• Plan for and create visible performance improvements
• Be relentless with instituting change until the vision becomes a reality

Question 16

Transformation suggestion for step 8

Answer 16

• Communicate clearly the link between he change and the success
• Reinforce the value of successful change through promotion and other recognitions