PRINCIPLES OF EFFECTIVE SPEECH WRITING Flashcards
looking into the profile of your target audience
audience profile
time, venue, occasion
situation
a speaker should choose the organizational pattern that makes the most logical sense for the speech’s main idea or central purpose
logical organization
types of logical organization
introduction, body, conclusion
it is the foundation of your speech
introduction
provides background information of your topic
introduction
presents the main idea of your topic
body
includes examples, definition and explanation
body
types of body
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involves taking a broad speech topic and subdividing into smaller topics that support that speech is main idea
topical / categorical
involves arranging the main points according to how they fit together, their relationships to one another, or their physical location.
spatial / geographical
arranges the main points sequentially according to when they happened in time.
chronological
look at the subject in terms of cause and effect
causal
typically used when the speaker is trying to persuade the audience to take a particular view-point.
problem-solution
6 principles of effective speech writing
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