Promotion methods Flashcards
(1 cards)
1
Q
What is promotion?
A
the use of advertising, sales promotion,
personal selling, direct mail, trade fairs, sponsorship and
public relations to inform consumers and persuade them
to buy.
What is promotion?
the use of advertising, sales promotion,
personal selling, direct mail, trade fairs, sponsorship and
public relations to inform consumers and persuade them
to buy.