QTR 2 Chap Test 1 Flashcards by Unknown Unknown

alternative learning space created by educators and students using digital tools and virtual class sessions due to the shelter-in-place, quarantines, and stay-at-home orders.

online environment

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The use of a computer-based internet learning environment in which a class between teacher and students is taking place.

Online environment

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it is an online system that ALLOWS EDUCATION MATERIALS TO BE TRANSMITTED through the internet to transfer knowledge from an organization to employee, or teacher to student.

Virtual learning environment

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Examples of uses of virtual learning environment (DPCIVWH)

Distance learning degree programs
professional certification courses
instructional videos
video and audio lectures
webinars/seminars
high school/ university classes

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Advantages of Online environment (6)

1.Easy tracking and Assessment
2. Seamless Delivery
3. Time Savings
4. Financial Savings
5. Communication and Connection
6. Flexibility

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Disadvantages of online environment (DGDL)

1.Dwindling Attention Spans
2. Getting Lost in the Material
3. Discomfort with Technology
4. Limitations

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Refers to a person’s emotions and attitudes about using a particular product, system or service.

User experience

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It includes practical , experiential , affective, meaningful and valuable aspects of human -computer interaction and product ownership.

user experience

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Five elements of user experience in the online environment (UAUIV)

Usefulness of the Website
Adherence to Functionality
Usability
Influence
Visual Design

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Mainstreamers

Seek security

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Aspirers

Seek status

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Succeeders

Seek control

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Resigned

Seek survival

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Explorers

Seek discovery

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Strugglers

Seek escape

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Reformers

Seek enlightenment

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Tend to me DOMESTIC,
conformist,
CONVENTIONAL,
sentimental. FAVOR
VALUE FOR MONEY
FAMILY BRANDS. Nearly
always.

Mainstreamers

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❑MATERIALISTIC, acquisitive
, oriented to image and
appearance, persona
and fashion. ATTRACTIVE
PACKAGING more
important than
contents. Typically,
YOUNGER PEOPLE, clerical
and sales jobs.

Aspirers

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Strong goals, confidence,
work ethic and
organization. SUPPORT
STABILITY .Brand choice
based on self- reward and
quality. Typically, HIGHER
MANAGEMENT AND
PROFESSIONALS.

Succeeders

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Right and authoritarian
values. INTERESTED IN THE PAST
AND TRADITION .Brand choice
stresses safety, familiarity
and economy. Typically,
OLDER PEOPLE.

Resigned

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Energy, individualism and
experience. Values difference and
adventure. Brand choice highlights
satisfaction and instant effect.THE
FIRST TO TRY NEW
BRANDS.Younger-demographic
students

Explorers

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Alienated and organized. Few
resources beyond physical skills.
Brand choice involves impact and
sensation. Buys alcohol, junk food,
lottery tickets. D and E
demographics

Strugglers

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Freedom of restrictions and
personal growth. Social awareness
and independent judgement.
Anti-materialistic but aware of good
taste . Has attended higher
education and selects products for
quality.

Reformers

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Steps to follow in creating target
audience profile (CRIRP)

STEP 1: Collect data about your target audience
STEP 2: Research your target audience’s
demographics
STEP 3: Identify needs and pain points of your
target audience
STEP 4: Round out likes and dislikes
STEP 5: Put it all together and create a bond
description of your ideal audience.

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FORMAT IN CREATING AN IDEAL AUDIENCE PROFILE - key demographics (AGC)

(age range, gender and common job titles)

FORMAT IN CREATING AN IDEAL AUDIENCE PROFILE - key psychographics (LDSV)

Likes, dislikes, strives for, values

Demographics letter code A

Higher management, bankers, lawyers, doctors

Demographics letter code B

Middle management, teachers, creative and media people, graphic designers

[DEMOGRAPHIC LETTER CODE] Office supervisors, junior managers, nurses, special clerical staff, white collar jobs

Skilled manual workers, plumbers, builders, blue collar jobs

Demographic letter code D

Semi-skilled and unskilled manual workers

Demographic letter code E

Students and unemployed

way of describing an audience by looking at their behavior and personality traits.

Psychographics

Invented a successful 4Cs Marketing model

Young and Rubicam

7 categories of psychographics (MASRESR)

1.Mainstreamers-Seek security 2. Aspirers- Seek status 3. Succeeders- seek control 4. Resigned- seek survival 5. Explorers-seek discovery 6. Strugglers- seek escape 7. Reformers- seek enlightment

common and traditional method of audience profiling .It is a statistic characterizing human population which includes your audience’s age, location, gender, language and country.

Demographics

term that describes the online technologies and practices that people use to share opinions ,insights, experiences and perspectives

Social media

__% of teenagers log on to their favorite social media site more than 10 times a day

Social media contribution in education (CROGVI)

Connection Resource Online class General knowledge Video conference Info

Popular youtube channels for education (KTC)

Khan academy TEDx Talks Crash Course

Social media contribution to healthcare

Blood donation Health update

Give at least 5 effects of social media (ACRCG)

❑Social media is addictive ❑Social media makes us compare our lives with each other ❑Social media makes us restless ❑Social media gives rise to cyberbullying ❑Social media glamorizes drug and alcohol use ❑Social media can make us unhappy ❑Social media can lead to fear of missing out ❑Social media often leads to multitasking ❑Social media enhances our connectivity ❑Social media can help with socialization

is the process of profiling the characteristics of the audience of a particular business or advertising medium.

Audience profiling

Process of correcting ICT content gabest 2018 (SSHU)

1) Split paragraphs into shorter and fewer sentences. 2) Split complex sentences into simpler ones. 3) Highlight key words. 4) Use subheading to identify subsections of the application or website

responsible for writing the text used to persuade or motivate people to take some action or response

Copywriter

defined as the process of persuasive writing for marketing and promotional materials.

Copywriting

refers to a person who decides and creates the aesthetic portion of the website and its usability.

Web designer

3 Cs for successful collaboration

Communication, collaboration, concept

process of sharing and exchanging of thoughts and ideas

Communication

two or more people working together to create or achieve the same thing.

Collaboration

designer and the copywriter must get on the same page through continuous communication and collaboration to create a ____

Concept

person who develops the skills and knowledge to effectively use the internet and digital technologies.

Digital citizen

teaches students how to look out, select and streamline information, and how to choose a real and authentic source of information

Digital citizenship

Teach and value everyone the proper awareness of digital citizenship to avoid cyber-bullying and other circumstances

Digital citizenship

9 elements of digital citizenship (AECRLLCHS)

Digital access Digital etiquette Digital commerce Digital rights and responsibilities Digital literacy Digital law Digital communication Digital health and wellness Digital security

Full electronic participation in society

Digital access

Set of rules to follow when using the internet

Digital etiquette

Electronic responsibility for actions and deeds, allowed and not alllowed to do on the internet

Digital law

Electronic exchange of info, any computer-based technology for communicating.

Digital communication

Electronic buying or selling of goods, includes all possible tools and methods that help businesses establish relationships with potential clients before the purchase, arrange the purchasing process, and maintain communication and interaction with customers after the purchase

Digital commerce

❑teaching and learning technology and its use ❑the ability to navigate our digital world using reading, writing, technical skills, and critical thinking.

Digital literacy

“electronic precautions to guarantee safety” ❑ collective term that describes the resources employed to protect your online identity, data, and other assets

Digital security

❑ “those freedoms extended to everyone in digital world”. ❑ “the privileges and freedoms that are provided to users of technology and the expectations of behavior that come with them” (2007).

Digital Rights and Responsibilities

“physical and psychological well-being in digital world”. ❑ability to use technology like computers and phones and not use it too much to the point of hurting your mind or your body

Digital health and wellness

Advantages of digital citizenship (HMBS)

✔Helps us youths to gain more information in a specific lessons. ✔Make new friends /communicate or connect with old friends/family. ✔Blog about your opinions to express yourself in a non-violent way. ✔Social networking sites bring people with common interests together.

DISADVANTAGES OF DIGITAL CITIZENSHIP

✔Posting inappropriate statuses/ pictures ✔Making people feel bad about themselves ✔Cyberbullying ✔Hacking into profiles and posting as them ✔Gossip/spread rumors

the way in which human interactions, relationships, behavior patterns, and cultural norms change over time.

Social change

this phase involves conceptualizing the project, determining the goals, and analyzing the information available.

Planning phase

This phase focuses on analyzing the function, project requirements, target users, and impact of proposed project.

Analysis and Requirement Definition Phase

describes the architectural phase of an ICT project. The desired features and operation in detail, process diagrams, and documentation are contained within this stage.

Design phase

encompasses the actual roll out and release of the project to be used by the users.

Release and promotion phase

This phase comprises the correction, modification, and updating for improvement of the project. Responding to user feedback

Maintenance phase

longer-form video or television advertisement that acts as a stand-alone program to pitch a good or service with a call to action.

Infomercial

Document used to convince a panel of potential funders to help a product or campaign

Concept paper

5 elements of concept paper (IPDSC)

Introduction Purpose Description Support Contact information

Element of concept paper that includes mission and vision of campaign

Introduction

Element of concept paper that includes the reason why the project/campaign is worth your sponsor's money

Purpose

Element of concept paper that includes all the NECESSARY INFORMATION about the project. Includes the WEBSITES/PAGES involved and how to use each

Description

Element of concept paper that includes budget for the project

Support

Element of concept paper that includes information on how the group can be contacted

Contact information

What does SMART stand for?

Specific, Measurable, Attainable, Realistic, Time-bounded

the HEART OF EVERY PRESENTATION, website, and online interface in the context of the 21st century. It triggers the different senses to function well and catches the attention of the user to aims to satisfy the audience through the use of different multimedia context like texts, music, photos or images, interactive contents, animations and videos.

Multimedia

it does not feature any sort of navigational abilities and it progresses in CHRONOLOGICAL ORDER. It is USEFUL TO TRANSMIT A FIXED MESSAGE.

Linear multimedia

It allows free movement around all aspects of the multimedia in any order

Non-linear multimedia

[type of multimedia] digital visual moving image

Videos

Enumerate types of multimedia (VSOOCPV)

Videos Sound, music audio Online games Online tests Courseware Podcasts Vodcasts

These are the online survey forms that automatically tabulate and calculate the results when it’s done.

Online tests

alternative tool to educate learners through online coaching.

Courseware

series of a digital audio files that is available on the internet for downloading to desktops or mobile devices.

Podcasts

Uses of multimedia content (EEBMG)

Education Entertainment Business Medicine Government

[Use of media content] improves the learning process and motivate the students to interact well in the class.

Education

[Use of media content] specific effects and animations that are being applied in all modern movies are the products of multimedia content

Entertainment

Advantages of multimedia

Enhances effect of text Improves quality of presentation

has been transformed from being a medium in which information is transmitted and consumed , to platform where content is created , shared, altered and reproduced.

Web

describes the current state of the internet

Web 2.0

does not refer to any specific technical upgrades to the internet; it refers to a shift in how the Internet is used.

Web 2.0

Web 3.0 is defined by ___

Intelligence

QTR 2 Chap Test 1 Flashcards

(97 cards)