Quick Evaluation Approaches

Question 1

Origins of Psychology

Answer 1

Strengths:
Subjective
Limitations:
Starting point

Question 2

Behaviourism

Answer 2

Strengths:
Objective measurement - lab setting
Watson and Reynor
PA: Phobias treatment/Token Economy
Limitations:
Animals
W+R Ethics

Question 3

Social Learning Theory

Answer 3

Strengths:
Bandura
Controlled - 10 mins playing
PA: Public Health Campaign
Limitations:
Artificial

Question 4

Cognitive

Answer 4

Strengths:
High Control - lab experiments
PA: Cognitive Interview
Limitations:
Artificial

Question 5

Biological

Answer 5

Strengths:
Tulving - Memories
Nestadt - twin genes
Control - fMRIs
PA: Treatments (SSRI’s)
Limitations:
Animals

Question 6

Psychodynamic

Answer 6

Strengths:
PA: Psychoanalysis (talking therapy)
Limitations:
Case studies
Unscientific - not open to empirical testing
Deterministic

Question 7

Humanism

Answer 7

Strengths:
PA: Client Centred Therapy
Optimistic
Limitations:
Unscientific - subjective
Reductionist
Culturally Biased