Regeneration Case Studies Flashcards
(55 cards)
Name an urban post industrial rebranding city
Glasgow
What was Glasgow transitioning from?
A declining ship building and heavy industry city
What is Glasgow moving its reimagine towards?
A service based and cultural economy
What rebranding strategy was used majorly in Glasgow?
Slogan led rebranding
Name three slogan led rebranding strategies in Glasgow
Glasgows miles better campaign
Scotland with style
People make Glasgow
In order to regenerate Glasgow culturally what strategies were introduced?
Showcasing art, music and architecture
What architectural regeneration strategy was based on Glasgow’s waterfront?
The armadillo
What was the armadillo used for
From concerts to conferences introducing cultural links into Glasgow
What did the river Clyde regeneration aim to do?
Repurpose former docklands
What did the river Clyde regeneration introduce to the area?
Riverside museum
BBC HQ
Hydro arena
What did Glasgow host to regenerate the city
International events
What events did Glasgow host
The commonwealth games 2014
COP26 2021
Name five outcomes of these regeneration strategies
Boost in city centre economy
Tourism
Education
Strong reputation as a cultural and sporting city
Student population growth
Name three problems with regeneration in Glasgow
Ongoing challenges with deprivation and inequalities
Displacement of people during commonwealth games
Potential gentrification?
Name a rural and cultural rebranding strategy
Cornwall
Why does Cornwall require regeneration?
Declining primary industries
What is Cornwall being rebranded to?
Tourism and creative industries
Name the focuses of rebranding in Cornwall
Place marketing
Rural charm
Cultural distinctiveness
What is the Eden Project
Former clay pit transformed into a major eco tourism site
What has there been an emphasis on in Cornwall
Local identity
Language revival
Sustainable tourism
What is the wave hub project
Positioned Cornwall as a hub for renewable energy
What is Cornwall aerospace hub
A designated enterprise zone focused on aerospace and related industries
Name an unsuccessful region
The Rust Belt, USA