Research Methods 1 Flashcards
Primary research (4points)
- information is gathered directly by the researcher (apart from official stats)
- will involve choosing appropriate sample size, relevant individuals, emailing /calling/intv
- requires large degree of planning by researcher (often pilot study)
- needs to be recorded correctly by the researcher for results to be valid
Secondary research (2pts)
- the internet and books, including journals and articles are widely used to conduct background research before more in depth research of your topic
- this allows you to get a good level of background knowledge and is likely researchers will conduct a large volume of secondary research in order to help plan and support their primary findings
Qualitative methods
- qualitative methods are ways of collecting data which are concerned with describing meaning rather than drawing statistical inferences (case study, interview)
- in depth and rich description best used at the explanatory stage of research
Quantitative methods
- quantitative data is data that can be represented numerically eg Yougov stats, office for national statistics, Scottish crime and justice survey
- good for identifying trends in research and allow easy comparison between similarities. Best used at exploratory stages of your research
What judgments do positivist make
Quantitative judgements
What judgments do interpretivists make
Intepretivists make qualitative judgements
Ethical approval
All studies which will involve people as participants need to protects people’s right safety and dignity and well being of participants
Informed consent
The process in which participants are educated about the risks, benefits and alternatives of a given experiment / research
Confidentiality
Set of rules that limits access of puts restrictions on the use of certain types of information
Covert
Not openly acknowledged or displayed
Overt
Done or shown openly: plainly apparent
What are the research methods we need to know for the exam (5)
- official statistics
- focus groups
- case studies
- longitudinal studies
- social surveys
What are official statistics
Quantitative
3 main points on official statistics
- these are classed as a form of primary research although you do not actually generate the stats yourself
- this cannot be any statistics they have to be gathered from an official source ans referenced appropriately
- it is often the case that statistics for the UK govt are composited by the ONS on their behalf
4 advantages of official statistics
- they are produced by a reliable source
- they are widely available and generally easy to locate online eg official crime stats
- they are usually free to download so no cost is involved
- they tend to be taken from larger representative samples
3 disadvantages of official statistics
- they can be biased
- eg govt who are trying to tackle crime may only publish the crime stats for crime which have reduced in order to paint themselves in good light
- they can be misinterpreted
What are ethics of official stats
No ethics as the information is public
Focus groups
Focus groups are usually a small group taking part in discussion which is used to highlight the opinions, feelings and preferences of group members
Advantages of focus groups (6)
- detailed feedback can be given to the organisation
- good qualitative information is generated through group discussion
- participants are more likely to give better feedback as they agreed to take kart
- cheap and quick
- moderator can interact with the participants which allows for follow up questions
- information is provided more quickly than if people were interviewed separately
Disadvantages of focus groups (6)
- required a trained member
- quality of the discussion depends on skills of the moderator
- data is difficult to analyse
- the sample may not be representative of the population
- less control over the data collected
- the data collected can lack confidentiality and anonymity
Example of focus groups
Case studies
Case studies can be primary or secondary. They focus on qualitative data using methods such as interviews, observations and analysis of primary + secondary sources
4 advantages of case studies
- ability to see a relationship between a phenomenon context and people
- flexibility to collect data through various means
- ability to capture the context and lived reality of participants
- flexibility to be used at various points in a research project, including pilot research.
4 disadvantages of case studies
- case study results can be difficult to replicate
- case studies can be expensive and time consuming
- researchers can allow their own feelings to influence the case study creating researcher bias
- case studies can lack sufficient method and rigour to protect the accuracy of data collected