Research Methods Flashcards
Face validity
Whether the test appears to measure what it says on the face of it.
Concurrent validity
When scores that have been compiled on a new test are compared to scores from an old test that has established validity
Ecological validity
External validity, extent psychologists can apply findings to everyday life.
Temporal validity
The extent to which findings can be applied across time
Ways to improve internal and external validity.
Internal: standardised procedures, operationalise variables, control group.
External: more natural setting, representative sample.
Empirical method
Scientific knowledge should be based on evidence from experience or measurement.
NOT beliefs, intuition, personal opinion.
Falsifiability
Theory that we should generate hypothesis that can be disproved.
Paradigms
Set of shared assumptions and methods in a particular discipline.
Paradigm shift
Scientists challenging existing paradigm. When this paradigm becomes popular to other scientists it becomes the new paradigm.
Minority-majority
Test-retest reliability
Whether a test conducted on 2 or more different occasions with highly similar conditions gives highly positively correlated results (+0.8)
Inter-observer reliability
Whether 2 observers are consistent in their observations. A correlation coefficient of (+0.8) tells you if observers are observing categories correctly.
Ways of improving reliability
Rephrase questionnaire questions (more closed qs)
Operationalise
Use more structured interviews
Standardised procedures
Pilot study
Case study
Detailed establishment of real life event which doesn’t often occur. Data can be collected on something psychologists know little about. (E.g HM, Phineas Gage, Little Albert).
Case study evaluation
+: Unveils detailed info that would otherwise be unethical to discover.
-: Low external validity as hard to generalise, researcher bias and subjectivity.
Content analysis
Qualitative into quantitative so can analyse trends systematically.
Familiarise, code, review, present patterns/trends
Content analysis evaluation
+: High ecological validity as based on people’s thoughts and actions.
-: Researcher bias (observers might have different interpretations).
-: A cause and effect can’t be established.
Controlled/lab observation
Researchers watch someone in a controlled environment (e.g. lab), used for controlling certain aspects of a situation.
Controlled observation evaluation
+: Extraneous variables are decreased meaning easy to replicate.
-: Lacks external validity as hard to apply to everyday life.
Naturalistic observation
Observation that takes place in the environment the target behaviour would normally occur.
Naturalistic observation evaluation
+: Can be generalised so high external validity.
-: Can be difficult to replicate and there might be response bias.
Covert and overt observations
Covert: behaviour that’s recorded with the participant unaware (undercover).
Overt: Behaviour recorded with the participants knowledge and consent.
Covert observations evaluation
+: Demand characteristics are removed.
-: Ethics of being undercover are questionable as no consent is given.
Participant and non-participant observations.
Ppt: Researcher becomes part of group being studied.
Non-ppt: Researcher remains separate from group being studied.
What is a Questionnaire?
Pre-set of written questions where a self-report technique is used to respond to the questions.