Social Flashcards

(33 cards)

1
Q

What are the 3 types of conformity?

A

**Compliance: **Changing public opinion but not private one. Temporary change that stops when group pressure stops.

Identification: Publically & mostly privately changing opinion, to gain group validation and mostly agree w group (when in presence of group)

Internalisation: Public & private change in opinion, change persists in absence of other group members.

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2
Q

What are the 2 explanations for conformity?

A

Normative social influence

Informational social influence

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3
Q

Normative social influence

A
  • To be liked
  • Social approval
  • Temporary
  • Emotional reasons
  • Compliance
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4
Q

Informational social influence

A
  • To be right
  • Avoid getting things wrong
  • Permenant
  • Cognitive processes
  • Internalisation
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5
Q

Explanations of conformity evaluation

A

+Research support for NSI: When Asch asked why ptts conformed many said they were self-conscious and afraid of disproval. Conformity fell to 12.5% when asked to write answers.

+Research support for ISI: Lucas et al- Ptts conformed more often to incorrect math answers when they were difficult. Ptts didn’t want to be wrong so relied on others.

-Hard to seperate NSI and ISI: Asch found reduced conformity when ptts had other dissenting ptts. Hard to establish whether this due to NSI or ISI. Probably mixture of the 2 in real world.

-Individual diffs: NAffiliators more concerned w being liked by others. McGhee & Teevan found there more likely to conform. Also, 25% ptts in Asch study didn’ conform once.

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6
Q

Procedure and findings of Asch study (variables affecting conformity)

A

Aim: Assess extent ppl will conform w others even if answer is unambiguous.

Procedure: 123 ptts had to compare line X to A, B or C. 6-8 ptts per group with only 1 real ptt as rest were confederates. Real ptt answered last.

Findings: Genuine ptts agreed 36.8% of the time w confederates. This decreased to 12.5% when wrote down. 25% never gave wrong answer representing individual diffs.

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7
Q

3 variables Asch found affected conformity

A

Group size: Conformity increase w group size but only up to certain point.

Task difficulty: Look to others to guidance when situation is harder.

Unanimity: Less chance of conforming in presence of dissenter.

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8
Q

Evaluation of variables affecting conformity (Asch)

A

+Research support from Lucas et al: Ptts asked to solve easy and hard math Q’s and were given 3 answers from other fake students. Ptts conformed when Q was harder, supporting task difficulty.
-Counterpoint: Lucas found conformity to be more complex than Asch suggested as ptts w higher math confidence conformed less than those w low confidence on hard tasks. Represents individual-level is a factor influencing conformity to certain tasks.

-Artificial situation & task: Ptts knew they were in research study so may have played up to demand characteristics. Trivial so no reason to not conform. Findings don’t resemble real world situations.

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9
Q

Conformity to social roles (Zimbardo), procedure

A
  • Mock prison in basement of psychology department in Stanford university
  • 21 malestudent volunteers who were ‘emotionally stable’
  • Randomly assigned to Prisoners and guards

Uniform:
* Prisoners- Loose smock, cap to cover hair and were identified by number.
* Guards- Own uniform reflecting the status of their role, handcuffs, mirror glasses, wooden club.
* Uniforms created a loss of personal identity (de-individulation) meant they were more likely to conform to perceived social role.

Instruction & Bvr:
* Prisoners encouraged to identify w their role through procedures such as parole
* Guards encouraged to play their role by being reminded they had complete control over prisoners.

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10
Q

Conformity to social roles (Zimbardo), findings

A
  • G took up roles enthusiastically, treating P harshly
  • P rebelled within 2 days as they ripped uniforms, shouted and swore at G. G retaliated w fire extinguishers
  • G harassed P constantly to remind them of powerlessness of their role. E.g. Frequent headcounts (sometimes at night) where prisoners stand in line and call number
  • P subdued, depressed, anxious after rebellion- one released due to showing psychological disturbance, 2 more released on 4th day, one went on hunger strike and was put in ‘the hole’ as punishment.
  • G role became increasingly brutal leading to the study stopping after 6 days.
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11
Q

Zimbardo’s conclusion related to social roles

A

Social roles appear to have strong influence on individual bvr as G became brutal and P became submissive.
Roles very easily taken on by all ptts (even volunteers who came to perform specifc functions), acting as in real prison and not psychological study.

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12
Q

Conformity to social roles (Zimbardo) evaluation

A

+High control: Selection of emotionally stable ptts who were randomly assigned to G or P. This ruled out individual/personality diffs as explanation of findings. If G & P behaved very diff then this means it must of been due to the role itself. Increase IV.

-Lacks realism: Banuazizi & Movahedi argued **ptts merely play-acting **rather than genuinely conforming to social roles. Performances based of stereotypes of how P & G supposed to behave. E.g. One G based his role on brutal character from film Cool Hand Luke. Tell us little about conformity to social roles in actual prisons.
+Counterpoint: McDermott argues prison was real to ptts as 90% of their conversations were about prison life, discussed how impossible to leave unntil ‘sentences’ were over, P 416 exclaimed how he believed prison was real one run by Psychologists. Increase IV

-Over-exaggerates power of social roles: E.g. only 1/3rd of G acctually behaved in brutal manner. 1/3rd tried to apply fair rules whilst the rest tried to actively support the P through offering cigarettes and reinstating privileges (Zimbardo). Most G able to resist influence of situational factors as Zimbardo minimised influence of dispositional factors (e.g. personality)

-Etical Issues: Although given right to withdraw and showing extreme emotional distress the studys environment meant ppl didn’t exercise this right. Not protected from harm

-Zimbardo as P manager meant he became too emotionally invested meaning the experiment wasn’t stopped as early as it should have been and meant lack of objectivity.

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13
Q

Obedience- Milgrams research procedure

A
  • 40 male volunteers, Yale university, supposedly memory task
  • When volunteer arrived they were introduced to another ptt of Milgrams (confederate).
  • Drew to see who was T and who was L. Draw was fixed so ptt was always the T.
  • Experimenter also involved (confederate, dressed in grey lab coat)
  • T could not see L but could hear him.
  • T gave L electric shock every time they made mistake on memory task.
  • Shocks increased by 15V every mistake up to 450V. Shocks fake but labelled to say dangerous.
  • E used prods such as ‘please continue’ or ‘you have no other choice, you must go on’
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14
Q

Obedience- Milgram’s research baseline findings

A
  • 100% up to 300V
  • 65% up to 450V (fully obedient)
  • Ptts showed signs of extreme tension as they were seen to ‘sweat, tremble, stutter, bite lips, groan, dig fingernails into hands’. 3 had uncontrollable seizures.
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15
Q

Conclusions of Milgram’s study on obedience

A

German ppl are ‘not different’ as American ppl in study willing to obey orders even if they were to hamrm others.
Suspected there were certain factors that may have encouraged obedience.

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16
Q

Evaluation of Milgram’s research on obedience

A

-Low IV: May not have been testing what he intended. Orne & Holland believed ptts acted the way they did as they didn’t rlly believe in set-up so were ‘play-acting’
+However: Sheridan & King- ptts delivered real shocks to puppy in response to experimenter orders. Despite real animal distress 54% men and 100% of female ptts delivered what they thought wld be a fatal shock. As well as this many ptts in Milgram’s study displayed physiological distress (3 had seizures) suggesting ptts thought shocks were real.

+/-Ethics: Ptts decieved as they thought they signed up for memory study, thought allocation of T & L was real, thought shocks were real. Milgram said this was justified to truely measure obedience and he debreifed ptts at end. He told ptts the way they acted was normal and offered therapy to ptts w physiological stress.

-Pop validity

17
Q

Obedience: situaional variables

A
  • Location- 47.5% obedience in run-down office as university prestige gave authority.
  • Proximity w victim- 40% when T & L in same room
  • Touch proximity- 30% when T forced L hand onto ‘electroshock plate’
  • Remote instruction variation- 20.5% when E gave instructions to L over telephone.
  • Uniform- 20% when E was ‘member of the public’ as wasn’t wearing lab coat. Uniform symboled legitimate authority.
18
Q

Obedience- situational variables evaluation

A

+Cross-cultural replications: Meeus & Raaijmakers used more realistic procedure than Milgram’s to study obedience in Dutch ptts. Ptts ordered to say stressful things in interview to ppl desperate for a job. 90% obeyed. Also in Milgram’s study when ppl giving orders not present obedience decreased.
-Counterpoint: 2 replications of non-western Milgrams study so not very cross-cultural. Spain, Australia, Scotland are not culturally diff.

-Low IV: ptts may be aware procedure was faked- Orne and Holland made this critisism

**Research support for uniform: **Bickman- 3 confederates dress in diff outfits (milkman, jacket and tie, security guard). Confederates stood in street asking passers by to perform tasks like pick up litter & hand over coin for parking. **Ptts 2X more obedient to security guard than man in jacket and tie. **

19
Q

Obedience: social psy explanations (agentic state)

A
  • Autonomous to agentic state
  • Acting as agent for another person. Have moral strain (high anxiety) and feel powerless to disobey. E.g. Adolf Eichmann who’d been in charge of Nazi concentration camps, his defense is he was ‘only obeying orders’
  • Ppl stay in situation due to binding factors (aspects of situation that enable individual to minimise negative aspects)
20
Q

What are situational explanations to obedience

A

Agentic state- Acting on behalf of another person
Legitimacy of authority- Created by hierarchial nature of society, some ppl entitled to expect obedience

21
Q

What is agentic shift?

A

Shift from autonomous state (independent/free) to agentic state (acting in place of someone else).
Stayed in situation due to binding factors- stratergies individual uses to reduce ‘moral strain’ (e.g. denying the damage they were doing to the victims)

22
Q

Problems with legitimate authority?

A

When it becomes destructive. Throughout history powerful leaders (e.g. Hitler, Stalin) can use legitimate power for destructive purposes- ordering people to behave in cruel dangerous way.

23
Q

Agentic state evaluation
Obedience situational explanation

A

+Research support: In Milgram’s study when ptts asked ‘who is responsible is Mr Wallace is harmed?’ and the research said ‘I’m responsible’ the ptts had no further objections. Showed once ptts percieved they were no longer responsible for own bvr they acted more easily.

-Limited explanation: Doesn’t explain findings from Rank & Jacobson’s study (77). They found 16out of 18 hospital nurses disobeyed orders to administer an excessive drug dose to a patient. Doctor was obvious authority figure but most the nurses remained autonomous. Can only account for some obedience situations.

+Examples like Adolf Eichmann said were ‘just obeying orders’ as well as reserve police Battalion 101.

24
Q

Legitimacy of authority evaluation
Obedience situational explanation

A

+Explains cultural differences: Countries differ in degree there obedient to authority. Kilham & Mann (74) found only 16% female Australian ptts went to 450v in Milgram style study. However Mantell found German ptts 85%. Shows authority more likely to be accepted as legitimate in some cultures, demanding obedience. Reflects different societies.

-Can’t explain disobedience when legitimate authority is clear. For example Rank & Jacobson’s study and some ppl in Milgrams study. Some ppl may just be more/less likely to obey (depends on natural inclinations)

+Bickman

+my Lai Massacre

25
What is a dispositional explanation to obedience?
An explanation of obedience that highlights importance of individual personality.
26
What are situational variables in obedience?
Features of immediate physical and social environment which may influence person bvr.
27
What is Adorno's Authoritarian personality and obedience?
Ppl w AP show **extreme respect for authority and see society as weaker than it once was so we need a strong leader** (to enforce traditional values such as love of country & family). Ppl w AP see those w **inferior social status as worthless **(ppl below them in social hierachy are targetted by Authoritarians as they are likely to obey them. Have **fixed outlook** on the world and** everything** to Authoritarians **is either right or wrong.**
28
What are the origins of AP?
**Harsh parenting** (strict, high standards etc) create **hostility** in a child. Adorno said child can't express this feeling to parents as will recieve punishment so their **feelings are displaced onto others they percieve as weaker than them. ** Explains hatred towards ppl considered to be socially inferior. Psychodynamic explanation
29
Moscovici study on minority influence
* blue-green slides, female ptts, group of 6 (2 confederates), 36 blue slides and ptts asked to report what colour it was. 1. Consistent minority (green) = 8.42% 2. Inconsistent minority (green 24 & blue 12) = 1.25% 3. Control (no confederates)= 0.25%
29
Adorno's research
**Procedure:** **Used F-scale to study unconscious attitudes towards other racial groups** in 2000 middle-class white Americans. Scale included Qs such as- 'obedience and respect for authority are the most important virtues for children to learn' **Findings:** Those who scored **high on F-scale (AP) were 'strong' ppl and were contemptuous of the 'weak'**. Were very conscious of status and **showed extreme respect to higher status.** They had **distinct stereotypes** of ppl and found a +ve correlation between authoritarianism and prejudice.
30
# dispositional AP evaluation
**+Research support: Milgram & Elms**- Interviwed ppl in original study who had been fully obedient and got them to completed F-scale. **20 obedient ptts scored significantly higher on F-scale than disobedient ptts**. Supports Adorno. **-Counterpoint: However when Milgram analysed F-scale many of his obedient ptts didn't have characteristics of AP** such as glorifying fathers, hostile attitudes towards mothers, and unusual level of childhood punishment. So authoritarianism is complex and is unlikely to be a good obedience predictor. **-Limited explanation:** Can't explain obedience in majority of country's population. E.g. in pre-war Germany many ppl displayed obedient, racist bvr. It's extremely unlikely everyone had AP. More to do w social identity theory. Adorno's not realistic explanation. **-Flawed evidenece:** Although F-scale has provided an explanation of obedience it is described by **Greenstein as 'a comedy of methodological errors'** due to the scale being flawed. As a high score can be aquired through just selecting 'agree' meaning anyone w response bias has an AP.
31
Evaluation of minority influence
**-Artificial tasks: E.g. Moscovici.** Research doesn't account for minority influence in real life **e.g. Jury decisions** where outcomes are much more significant (life or death). Studies lack external validity and mundame realism. **+Research support for consistency: Moscovici and Wood's meta analysis.** Wood's meta-analysis on 100 similar studies found most consistent minorities were most influential. **+Research support for deeper processing:** Ptts exposed to minority view resisted conflicting view compared to if exposed to a majority view (Martin et al). Suggests minorities message had been more deeply processed as its hearing something new. **-However**, real-world majorities have more power/status than seen in research studies. Minorities also more committed to cause in real world. Neither of these factors seen in Martin's study.
32
# E.g. African-American civil rights movement Steps of social change Convet minority to majority
1. Drawing attention 2. Consistency 3. Deeper processing 4. Augmentation principle 5. Snowball effect 6. Social cryptoamnesia