Research methods Flashcards
What is the purpose of an aim in psychological research?
An aim is a general statement that outlines what the researcher plans to investigate,
often developed from theories and previous research.
What is the difference between a directional and non-directional hypothesis?
A directional hypothesis predicts the direction of the relationship between variables,
while a non-directional hypothesis simply predicts that a relationship exists without specifying its direction.
What are extraneous and confounding variables?
Extraneous variables affect the DV but do not vary systematically with the IV.
Confounding variables do vary with the IV,
making it unclear if the IV or the confounding variable caused changes in the DV.
How can demand characteristics affect an experiment?
Demand characteristics may cause participants to change their behavior based on what they believe the study aims to find,
either trying to help the researcher (please-U effect) or sabotage the study (screw-U effect).
What are the types of experimental methods?
Laboratory, field, quasi, and natural experiments.
What are the strengths of laboratory experiments?
High control over variables and replication are possible due to the controlled environment.
What are the limitations of natural experiments?
Difficult to replicate and control extraneous variables, reducing generalisability.
What are the strengths and limitations of random sampling?
Strength: Reduces researcher bias. Limitation: Time-consuming and may result in an unrepresentative sample.
What is opportunity sampling?
Opportunity sampling involves selecting participants who are readily available and willing to take part at the time of the study.
It is quick and easy but may not be representative of the wider population.
What is a key strength of opportunity sampling?
The main strength of opportunity sampling is that it is quick, convenient,
and cost-effective, as participants are selected based on availability.
What is a major limitation of opportunity sampling?
A major limitation of opportunity sampling is that it is prone to bias and lacks representativeness, making it difficult to generalize findings to the wider population.
What is random sampling?
Random sampling is a technique where every member of the target population has an equal chance of being selected,
reducing researcher bias.
What is a strength of random sampling?
Random sampling reduces the likelihood of bias,
making the sample more likely to be representative of the target population.
What is a limitation of random sampling?
A limitation of random sampling is that it can be time-consuming and requires a complete list of the population,
which is not always practical.
What is systematic sampling?
Systematic sampling involves selecting participants using a fixed interval from a larger population (e.g., every 10th person on a list).
What is a strength of systematic sampling?
Systematic sampling is simple to implement and avoids researcher bias,
as participants are selected using a predetermined system.
What is a limitation of systematic sampling?
A limitation of systematic sampling is that it may still produce a biased sample if the list from which participants are selected is ordered in a way that introduces bias.
What is stratified sampling?
Stratified sampling involves dividing the population into subgroups (strata) based on key characteristics (e.g., age, gender)
and then randomly selecting participants from each stratum in proportion to their representation in the population.
What is a strength of stratified sampling?
Stratified sampling ensures that different subgroups are proportionally represented,
which increases the generalisability of the results.
What is a limitation of stratified sampling?
Stratified sampling is time-consuming,
as it requires the identification of relevant subgroups and random selection from each,
making it less practical in some situations.
What is volunteer sampling?
Volunteer sampling involves participants choosing to take part in a study,
typically in response to an advertisement or request from the researcher.
What is a strength of volunteer sampling?
A strength of volunteer sampling is that it is easy to obtain a sample,
as participants are self-selected and motivated to participate, which can lead to higher cooperation.
What is a limitation of volunteer sampling?
A limitation of volunteer sampling is that it often results in volunteer bias,
as participants may have characteristics that differ from the general population,
reducing representativeness.
What is a laboratory experiment?
A laboratory experiment takes place in a controlled, artificial environment
where the researcher can manipulate the IV and control extraneous variables,
allowing for high internal validity.