S1 - Fundamentals Flashcards

1
Q

what is marginal analysis

A

Marginal analysis - changing a control variable for optimal benefits
objective is to maximise net benefit
Optimal economic decisions made at the margin
NB(Q) = B(Q) - C(Q)
Marginal benefit = change in total benefits arising from a change in managerial control variable
Marginal cost = change in total cots arising from a change on managerial control variable
Marginal net benefits = MB(Q) - MC(Q)
Maximise by increasing control variable to where MB = MC
Marginal net benefits would be 0 and nothing more can be gained by further changes in that variable

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1
Q

what is economics

A

the science of making decisions in the presence of scare resources
How to direct resources in a way that most efficiently achieves a managerial goal
Decision making process

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2
Q

what is the marginal principle

A

slope of a continuous function is the derivative or marginal value of that function
Marginal = derivative of total
When non linear
MB = dB(Q) / dQ
MC = dC(Q) / dQ
MNB = dNB(Q) / dQ

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3
Q

explain the marginal analysis graphs

A

Biggest vertical difference between C(Q) and B(Q) on graph is the maximum net benefit
Tangent to C(Q) and B(Q) is the marginal slopes MB(Q) and MC(Q)
Optimal level of a control variable Q
usually quantity Q
Maximum net benefits where MC(Q) and MB(Q) intersect

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4
Q

what is the derivative

A

slope of tangent line
At what rate will cost increase when you produce one more unit
Helps us know When to stop producing

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