Sampling Methods Flashcards

(5 cards)

1
Q

What is random sampling?

A

Gathering a representative sample from a population where each member of this population has an equal chance of being selected.

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2
Q

Advantages of random sampling:

A
  • represent target audience
  • eliminate sampling bias
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3
Q

Disadvantage of random sampling:

A
  • takes up clot of time & money = difficult to achieve.
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4
Q

What is systematic sampling:

A

The participants are selected in a logical order.

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5
Q

Example of systematic sampling:

A
  • Number everyone 1,2,3,1,2,3 etc = he sample is everyone numbered 1.
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