Sampling Methods Flashcards
(5 cards)
1
Q
What is random sampling?
A
Gathering a representative sample from a population where each member of this population has an equal chance of being selected.
2
Q
Advantages of random sampling:
A
- represent target audience
- eliminate sampling bias
3
Q
Disadvantage of random sampling:
A
- takes up clot of time & money = difficult to achieve.
4
Q
What is systematic sampling:
A
The participants are selected in a logical order.
5
Q
Example of systematic sampling:
A
- Number everyone 1,2,3,1,2,3 etc = he sample is everyone numbered 1.