Scale Meta Ads - Intro Flashcards
(2 cards)
Why can we trust them?
Started with $30 per day on a $60 ecourse
Sat down with Navid for coffee
- Mentor/Friend
- founded largest media buying agency in USA
- ran hundreds of millions of $$$ in ads for massive global company
- sat down for 60 mins with their ad account
- told them he could get it to $20,000/day at same profit margins in a few months
- absolute confidence could spend $6M in ads on $60 online course, get $12M in ROAS
- he gave keys to most powerful wealth building tools in 21st century
- a peice that’s absolutely crucial, going to share the keys, give his answers, what we would do if starting from $0 with a new brand
- he edited and advised this entire course
What will we learn in the course?
**Essential terms
**- understand language of media buying foundations
Simplified media buying process
- forget everything you know about media buying
- misconceptions cost millions or stop accounts from getting off ground
- tools are so advanced, main job is step back, let algorithms doing billions of calculations do work
Common questions
- how much to spend, when to spend more?
- increase spend or scale to moon?
**Hiccups and Roadblocks (crisis management)
**- most common issues that can arise
- how to handle them without losing cool or account
Setup first ads in Meta
- dashboard in new account
Tracking Spreadsheet
- no ad platform has perfect tracking
- keep your own, milestones and goals for running campaigns
Media buying challenge
- get off the ground
