social change Flashcards
(2 cards)
1
Q
what are the strengths of social change?
A
- research support - messages on doors of houses in California to reduce energy usage saying that most residents were trying to reduce energy usage and there were a significant decrease in energy usage compared to the group whose message was to just reduce their energy use, social change can therefore occur due to the process of normative social influence
2
Q
what are the weaknesses of social change?
A
