Social Cognitive Theory Flashcards
(18 cards)
Social Cognitive Theory was developed by:
A) Albert Bandura
B) Richard Petty
C) Paul Lazarsfeld
D) Carl Hovland
Albert Bandura
Which of the following best illustrates a stimulus → organism → response (S-O-R) model?
A) Behavior follows automatically from a stimulus
B) The organism interprets the stimulus before responding
C) Responses are biologically programmed
D) A stimulus is ignored by the organism
The organism interprets the stimulus before responding
Vicarious reinforcement refers to:
A) Being punished for someone else’s behavior
B) Learning through observing another’s consequences
C) Repeating behavior that caused someone else distress
D) Learning by trial and error
Learning through observing another’s consequences
Which of these is not one of Bandura’s four human capacities in SCT?
A) Symbolizing
B) Self-regulating
C) Vicarious
D) Defensive
Defensive
Which of the following describes the disinhibitory effect?
A) Learning to avoid a behavior
B) Increasing behavior after seeing others punished
C) Becoming more likely to perform a behavior after seeing it go unpunished
D) Forgetting past inhibitions naturally
Becoming more likely to perform a behavior after seeing it go unpunished
TRUE or FALSE:
SCT aligns with the “limited effects” perspective on media
True
SCT recognizes that media has effects, but emphasizes individual agency and cognitive mediation (a limited effects perspective)
TRUE or FALSE:
Disinhibitory devices help justify or rationalize behaviors that might otherwise be morally unacceptable
True
e.g., moral justification, euphemistic labelingr
TRUE or FALSE:
Self-efficacy only matters for physical tasks, not mental or social ones
False
self-efficacy applies to all domains: physical, emotional, cognitive, and social.
TRUE or FALSE:
SCT includes both direct learning and vicarious (observational) learning
True
TRUE or FALSE:
The Sabido Method uses modeling in entertainment to change social behavior
True
it’s used in entertainment-education to promote prosocial behavior
Define self-efficacy and explain its role in behavior change according to SCT
Self-efficacy: A person’s belief in their ability to perform a task successfully.
High self-efficacy increases motivation, persistence, and likelihood of behavior change.
List the four stages of the modeling process in SCT.
- Attention – noticing the behavior
- Retention – remembering it
- Production – being able to reproduce it
- Motivation – having the desire to do it
Name and explain the three modes of agency in SCT
- Direct personal agency – making one’s own choices
- Proxy agency – getting others to act on one’s behalf
- Collective agency – acting together with others for shared goals
What are inhibitory and disinhibitory effects in observational learning? Provide an example of each
Inhibitory effect: Learning not to perform a behavior because others were punished (e.g., seeing someone get arrested for theft).
Disinhibitory effect: Learning to perform a behavior because others got away with it or it was justified (e.g., seeing a hero lie and be rewarded).
What is contrast modeling and how is it used in media interventions
Contrast modeling: Showing three types of characters:
Positive role model – always does the right thing
Negative role model – always does the wrong thing
Transitional model – starts with bad behavior but changes
Helps audiences understand consequences and pathways for change.
Which of the following best describes vicarious reinforcement?
A) Receiving feedback directly from a peer
B) Learning by observing someone else being rewarded or punished
C) Using repeated exposure to increase persuasion
D) Modeling behavior after media figures without consequence
Learning by observing someone else being
rewarded or punished
According to SCT, what is required before someone can imitate a behavior?
A) A positive role model must be present
B) The behavior must be seen on TV
C) The observer must believe they can successfully perform the behavior
D) The observer must agree with the behavior
The observer must believe they can successfully perform the behavior
Which stage is NOT part of Bandura’s four-stage modeling process?
A) Attention
B) Retention
C) Integration
D) Motivation
Integration
