social learning theory Flashcards

1
Q

what is the social learning theory?

A

a theory in which social behaviour is learned by observing and imitating the behaviour of others

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2
Q

what are the three types of role models?

A

1) symbolic role model
2) live role model
3) verbal role model

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3
Q

what makes someone a role model?

A

1) having a percieved similiarites
2) identification
3) having a percieved status

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4
Q

what are three variables that affect imitation?

A

1) characteristics of the observer
2) characteristics of role model
3) the consequences of the behaviour for the model —> rewarded or punished?

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5
Q

what are the 4 stages of the social learning process?

A

1) attention
2) retention
3) motor reproduction/imitation
4) motivation

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6
Q

what is vicarious reinforcement?

A

v.c occurs when the frequency of certain behaviours increases as a result of observing others rewarded for the same behaviours

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