social psychology Flashcards

(162 cards)

1
Q

what are attitudes

A

“a person’s general feeling of un/favourableness toward a concept”

“general and enduring about person, object or issue”

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

where do attitudes come from

A

affect: feelings and values related to attitude object
cognition: person’s beliefs about properties of attitude object
behaviour: observation of how one behaves towards attitude object

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

types of attitudes

A

explicit: deliberate, controlled and conscious appraisal process of object and its evaluation
implicit: automatic, unconscious and intuitive association between attitude obejct and its evaluation

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

measuring attitudes

A

explicit: asked how +/- feelings are towards particular thing
implicit: implicit association test

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

when attitudes bets predict behavioru

A
  • social influences minimised
  • level sphericity of attitude and behaviour match
  • attitudes strong
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

what are subjective norms

A

perception what others think you should or should not perfrom behaviour
perception of social pressure to perform or not perfrom behaviour

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

what is perceived behavioural control

A

perception fo degree to which can control performing behaviour
belief how easy or hard to perform behaviour

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

problems with theory of planned behaviour

A

intentions not great predictors
can predict rational and deliberate behaviours but not spontaneous ones
not take into account implicit attitudes
tells important factors but how to change them

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

what is cognitive consistency

A

-beliefs, attitudes, behaviours and mental representations are inter-dependent and are harmonious
maintaining this -consistency is a human motive

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

what is cognitive dissonance

A

state of emotional discomfort that comes from inconsistency between attitudes and behaviour

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

cognitive dissonance theory

A

based on idea we are sensitive to inconsistencies
if there is dissonance, we experience this as aversive
aversive experience motivates to reduce or eliminate the inconsistency

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

causes of dissonance

A

insufficient justification: forced to behave in way that contradicts our beliefs
effort: when put considerable effort into task and it doesn’t turn out as well as hope
decision making: forced to reject options that also had benefits

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q

insufficient justification

A

-look for external justification for inconsistency, if can’t get it, motivated to reduce dissonance by generating internal motivation

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

post decision dissonance

A

typically reduced by enhancing attractiveness of chosen alternative and de-evaluating rejected alternatives and downplaying negative aspects of own choice

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
15
Q

effort justification

A

tendency for individuals increase liking for something they worked hard for
if put in effort to achieve something and not do as well, dissonance created

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
16
Q

factors that influence dissonance

A

the more important the belief/attitude is, the greater the dissonance
dissonance most powerful and upsetting when threatens self-image
decisions with greater consequences have greater dissonance

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
17
Q

methods to reduce dissonance

A

change attitude or behaviour
decrease perception of conflict: add extra info to decrease inconsistency and decrease importance of conflicting cognitions

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
18
Q

how to reduce dissonance by adding new info

A
  • acquire new info that outweighs dissonant beliefs or makes conflicting behaviour more justifiable
  • seek info to contradict belief
  • add cognitions or behaviours consistent with attitude
  • self-affirmation and thinking about own positive qualities
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
19
Q

how to reduce dissonance by reducing importance

A
  • rationalise
  • devalue conflicting knowledge
  • deny responsibility for dissonant behaviour
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
20
Q

inter-changeable words for person perception

A

impression information
social perception
social judgement
social cognition

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
21
Q

raw material for social perception

A
physical appearance
behaviour
situational factors
communications from others
communications from person themselves
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
22
Q

sources of personality misinterpretations

A
  • overestimate unity of personality
  • success and failure
  • stereotyped classifications
  • limits of insight
  • mechanisms of rigidity
  • overestimate/underestimate role of personal/situational factors
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
23
Q

primacy effects

A

first trait encountered in a identical lists influences the perception of individual (Asch 1946)

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
24
Q

central traits

A

Asch 1946
two identical lists of traits except for warm/cold
greatly influenced perceptions
-warmth and competence are fundamental and universal dimensions of social judgement, social cognition and stereotyped content

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
25
common stereotypes
low comp/high warmth: elderly, children low comp/low warmth: poor, homeless high comp/high warmth: middle class high comp/low warmth: rich, professionals
26
attribution theory
'naive psychology' concerned with how people make causal explanations for own and others' behaviour dispositional : individual situational: the environment
27
correspondent inference theory
concerned with conditions under which people make dispositional attributions of others behaviour -choice, social desirability, social roles
28
correspondence bias
-"tendency draw inferences about person unique and enduring dispositions from behaviours that can be entirely explained by situations in which they occur"
29
fundamental attribution error
-underestimation of impact of situational factors and overestimation of dispositional factors in controlling behaviour
30
cognitive load and attribution (gilbert and malone 1995)
attribution process occurs in two stages: dispositional inference (automatic and instant) situational correction (effort and attention) increase in cog load undermines situational correction
31
thomas theorem
"if men defien situations as real, they are real in their consequences"
32
self-fulfilling prophecy
a false definition evokes new behaviours which prove/live up to the false definition
33
pygmalion in classroom
-phenomena where high expectations lead to improved performance -rosenthal and jacobson 1968: primary school students labelled as growth spurters in scholastic achievement, children labelled showed significant IQ gains
34
behavioural confirmation - attractiveness
``` effect of observer expectations on actor self-fulfilling prophecy effects snyder et al 1977 -F and M phone calls -F attractiveness manipulated with photo -M were deemed more sociable and sexually warm when talking to attractive female ```
35
behavioural confirmation - hostility
- male students - labelling perceiver, target and naive perceiver - labelling perceiver told target is hostile or non-hostile - those labelled as hostile displayed more hostility
36
inter-changeable words for identity
self concept or personality
37
social construction of personality
- actor (characteristics residing in individual, hereditary and environmental influence) - observer (how perceived by others) - self observer (beliefs about own characteristics)
38
self-perception theory
-individuals come to 'know' their own attitudes, emotions and internal states by inferring from observations of own overt behaviour and/or circumstances it occurs in
39
according to self perception theory, when is effects on s elf-concept strongest?
when behaviour interpreted as freely chosen when prior self-conception is weakly held or uncertain -when behaviour is observed by audience -when meet expectations f observer
40
embodied social cognition
self perception can be subtle, automatic and implicit rather than conscious - changing facial expressions : changing of emotions - making a fist : feeling assertive or powerful - open posture : feelings of power
41
self-verification theory (Swann 2005)
work hard to verify existing self-conceptions cognitive strategies: self-consistent feedback selective interaction: spend time with people who see us as we see ourselves identity cues: clothing choice, body alterations interpersonal prompts: emphasise self-consistent behaviour
42
identity negotiation
- self verification leads to stable self concept - might conflict in the moment behaviour with behavioural confirmation and self perception - over lifespan less conflict as others' expectation help form self conception, self verification help maintain
43
sociocultural context
- societal discourse both enables and constrains identity formation - identity categories/stereotypes/interpersonal experiences/identity compatibility/possible future selves
44
stereotype threat and performance
white and black people take verbal test told test was strongly diagnostic or non diagnostic participants stated their race on demographic questionnaire threat: black < white
45
discourse and identity change
interviews with lesbians who had been in heterosexual relationship for more than 10 years discursive analysis barriers eg can't be lesbian as have children confirmation eg i am a lesbian denial eg had a brief fling when young but that was years ago
46
self serving bias (Heider 1958)
people selectively attribute success internally and failures externally
47
social comparison theory
try to evaluate opinions and abilities accurately if no objectives, compare to others prefer downward comparisons especially after ego-threat threat comparing upward can be threatening, but fine if assimilate or expect to improve in future
48
positive group distinctiveness
social identity theory - strive for positive group distinctiveness - routes to positive group distinctiveness include: individual mobility, social competition, social creativity
49
mnemic neglect
'key to happiness is bad memory' selectively worse memory for negative self relevant feedback threatened feedback is prcoessed more shallowly linked to experience avoidance effects weaker when modifiable or when focused on self-improvement
50
self enhancement strategies
self-promotion function: greater among high SE people self protection: esp. when SE threatened subject to plausibility constraints: 'strategic' self-enhancement
51
four 'self evaluative motives'
self enhancement self assessment self consistency self improvement
52
cognitive affective crossfire
posivity of feedback predicts affective reactions: depressive, anxiety, hostility consistency with self concept predicts cognitive reactions: perceived accuracy of feedback, competence of evaluator, attributions about feedback
53
benefits of positive illusions
three illusions: unrealistically positive views of self, exaggerated perceptions of personal control, unrealistic optimism all illusions weaker or absent among depressives and low SE promote happiness, ability to care, productive work
54
colvin and block's critical evaluation of illusions
much research in labs on students how is 'reality' operationalised group level realities not individual depressives but not psychotics lack the illusions depressives not less accurate just more negative
55
characteristics of self enhancers (colvin, block and funder 1995 )
self enhancement is the discrepancy between favourability of won and other's ratings 'friends and accessors hold negative impressions of people who self enhance' self enhancement associated with ego brittleness not ego resilience
56
global self-esteem
'average tone of self-feeling' it is 'independent' and 'objective reasons for satisfaction and discontent'
57
implicit self-esteem
automatic, unconscious association higher implicit MAY associate positive words with self ore quickly and neg words more slowly, may show greater liking for letters of own name in aphabet
58
predictors of global self-esteem
average of domain-specific self-evaluations are weighted by importance self-evaluations important domains correlate with global self esteem -athletic competence -behavioural conduct -physical appearance -scholastic competence -social acceptance
59
cultural values as moderators in self-esteem
``` cultural views moderate: controlling life doing my duty benefitting others achieving status ```
60
construction of self-esteem
socially: depend on social value of domains depend on social comparison standards individual: self-promotion and self protection strategies
61
heritability of self-esteem
genetic influence is 'substantial'
62
protective benefits of self-esteem
low SE in adolescence predict neg outcome in adulthood - poorer mental health - worse job prospects - more criminal behaviour
63
sef-esteem as sociometer
belongingness hypothesis: 'desire to form and maintain ... lasting, positive and sig interpersonal relationships' selfesteem functions as the sociometer: monitor quality of relationships and motivates behaviour to maintain min. level acceptance
64
evidence of sociometer theory
state SE fluctuates with inclusion and exclusion trait SE correlated with perceived appreciation or devaluation by others public events affect SE more than private ones
65
correlations of low self-esteem
leary 1995 | dysphoric emtoions, substance abuse, depression, irresponsible sexual behaviour, eating disorders
66
what did leary et al use to explain the correlations between low self esteem and depression
effects of real, imagined or anticipated rejection
67
self esteem across cultures
- evidence for self criticism rather than self enhancement among asian populations - asian have lower SE than north america - no evidence they don't have self esteem or that it is less important
68
nathaniel branden on politics of self esteem
'higher the levels of SE, more likely treat others with respect, kindness and generosity" "cannot think of psychological problem that is not traceable to low SE"
69
Taylor and Brown 1988 - positive illusions
review of evidence that three positive illusions about self are "characteristic of normal human thought" - unrealistically positive views of self - exaggerated perceptions of personal control - unrealistic - positive emotions promote happiness, ability to care for others and capacity for creative and productive work
70
colvin and block 1994
criticism of 'positive illusions' - samples in lab and only undergrads - are they really illusions? how is reality operationalised? - psychosis don't lack illusions, so are they associated with better mental health
71
taylor and brown 1994 clarified their position on 'positive illusions'
- accuracy not necessary for mental health - illusions foster happiness, caring, creativity and growth - it doesn't mean more illusions are bettre or that they are good and necessary for mental health
72
self-esteem and aggression views
conventional: people who are biolent and aggressive suffer from low SE alternative: high self-esteem may result in aggression when ego is threatened
73
evidence against conventional view of self esteem and aggression
baumeister 1996: violent people have favourable views of themselves and violence explicitly intended to demonstrate superiority kernis 1989: no relation unless stability of SE taken into account, lowest hostility those with high stable SE, highest hostility those with high unstable SE
74
high self esteem vs narcissism
distinction between secure forms of high SE and inflated views of self -narcissism: extreme or 'ultra high' levels of SE, unstable SE, strong motive for self aggrandisement, disregard others, increased sensitivity to ego threats
75
narcissism and aggression baumeister 1998
measures of SE and narcissism prochoice or pro life essays SE not predict aggression aggression seen in participants with higher narcissism scores and ego threats
76
self-esteem according to Heppner and KErnis 2011
hgih just high or low SE but secure or unstable SE markers of fragile/insecure high SE: instability, contingency, discrepant explicit and implicit self-esteem optimum SE is stable
77
self-affirmation theory
key claims: - motivated to maintain sense of positive self regard - threats to integrity promote defensiveness - self-affirming manipulations promote more systematic processing of info, greater info acceptance changes in attitude, intentions and behaviour
78
self affirmation and prejudice
Fein and Spencer values affirmation manipulation job application and video of interview minor details suggest ethnicity self affirmed: 90% ratings on personality for both jewish and italian not self-affirmed: 70% jewish 92% italian
79
what does prosocial behaviour encompass according to Hogg and Vaughan 2018
``` acts that are: positively valued by society have positive social consequences contribute to well-being of another person are voluntary are intended to benefit others ```
80
behaviours that prosical behaviour is trying to capture
attempted helping: when someone tries to help someone or something else in some way helpful behaviour: behaviour someone thinks has benefitted someone or something in some way
81
why do we do anything?
automatic responses to stimuli that are learned | deliberate goal pursuit where outcome is satisfying and the anticipated costs/benefits are weighed up
82
what is the bystander - calculus model
before attending an emergency go through 3 steps physiological arousal arousal is labelled as an emotion costs and benefits of helping weighed up
83
what is bystander effect
lone bystander more likely help than when surrounded by others diffusion of responsibility
84
what is self regulation
- controlling thoughts, feelings and behaviour in order to achieve your goals - successful regulation means successfully achieving your goals
85
what are the different processes in self regulation
deciding which goals to pursue managing conflict between goals resisting temptations
86
classic study: marshmallow test
kids who couldn't wait: as teens had worse academic achievement, social outcomes and more behavioural problems as adults lower income, lower SE, divorced key takeaway: ability to delay gratification is key for success in life
87
trait self control
-scores on self control scale predict success across all their measures of behaviour (De Ridden 2012)
88
how faulty predictions about future emotions contribute to failure of self-regulation
make errors when performing affective forecasting | can't accurately predict what makes us happy, may pursue wrong goals
89
planning fallacy in failure of self-regulation
tendency to hold confident belief that one's own project will proceed as planned, even if past its run late -when making predictions tend to focus on future rather than past actions
90
planning fallacy Buehler 1994
``` 37 psych students asked out their research project 48.6% pessimistic 27% optimistic only 33.9% were accurate ```
91
strength model | baumeister and vohnstice 2007
-slef control dependent upon limtied resource which is depleted when exert self control leaves fewer resources for further self-control
92
ego depletion effect dai 2014
controversial | fatigue can reduce self-control
93
can self regulation be improved
set of skills that can be learned but they are specific to a task or domain no evidence of general cog ability
94
pre-commitment improve self regulation | ariely 2002
students performed better when deadlines evenly spaced students who voluntarily set earlier deadlines still set them near end of term and ended up with worse grades don't pre commit optimally
95
improving self-regulation through self-compassion breines and chen 2012
chose to spend longer studying for second test, so did better
96
what are emotions
motivated states with various components: physiological arousal, expressive behaviour and conscious experience
97
different words for emotional states
emotion: intense, short lived, specific feelings about something mood: less intense, longer lasting, more general affect: generic term for the above, good or bad feelings
98
evolutionary approach to emotions
emotions promote 'right' response to recurring situations of adaptive significance in evolutionary past
99
what influence of emotions do we tend to underestimate?
affect on thoughts and behaviour | hot-cold empathy gap
100
evidence of emotions influencing memory
mood congruent recall: more likely retrieve memories consistent with current mood state dependent memory: remember best when mood at encoding matches mood at recall (Bower 1981) Generally better at recalling emotional memories (Cahill 1996)
101
Bower's network theory 1981
emotional arousal spreads through network and primes other nodes it's associated with making them more accessible and more likely to be retrieved
102
emotions influence judgments make about self
mildly depressed make more accurate self-ratings as no self-serving bias however, show bias when rate others
103
emotions influence judgments make about others
- uni tutors make different decisions on cloudy vs sunny days - people report being more satisfied with lives on sunny days, effect diminished if asked about weather first
104
Emotions as information (Schwarz and Clore 1983)
Emotions used as source of info when making judgements experience our feelings as reactions to whatever we are focusing on assume they provide relevant info to decision we are making
105
what happens if dont have emotions
damage to ventromedial prefrontal cortex impairs emotional processing but doesn't make people more rational impairs ability to make decisions and learn from mistakes (Bechara 1994)
106
social view of why we have emotions
they promote the attainment of social goals that are more indirectly related to survival
107
why are self-conscious emotions important
they regulate the self in context of social groups are relationships (Tracy and Robins 2004) pride reinforces and motivates socially valued behaviour shame, guilt, embarrassment felt in response to transgression of norms
108
Parkinson 1996 'emotions are social'
emotions often caused by social factors, they have consequences for others and serve interpersonal and cultural functions emotions are essentially communicative
109
emotions as social information model (EASI)
emotions regulate interactions by triggering affective reactions and inferences in observers effect of emotions on observers depends upon their info processing and relational factors
110
mood/emotion contagion
- individuals living with depressed roommate more likely to become depressed themselves (Joiner 1994) - just hearing someone tlak in depressed tone can cause contagion (Neumann and Strack 2000)
111
facial feedback hypothesis (Strack 1998)
- states that people's facial activity influences their affective responses - found that participants were more amused by cartoons when holding pen between teeth than between lips
112
how does mood contagion occur
unconscious process - motor mimicry, facial and bodily feedback conscious process- appraisal and social comparison
113
evidence of emotion spreading through groups
- our happiness is linked to friends' friends happiness (Fowler and Cristakis 2008) - one individual can affect mood fo group; ripple effect (barsade 2002) - mood of individuals within group can become linked (totterdell 1998)
114
social sharing of emotion
-people report sharing 9/10 emotional events that happened to them with others (Rime 1991) these people then share with others; secondary sharing (curci and Bellelli 2004) emotions spread through active processes
115
the impact of sharing emotions on relationships
- 'co-rumination' linekd to anxiety and depression, but also to closeness and friendship quality (rose 2002) - self-disclosure increases liking (collins and miller 1994) - positive emotion expression facilitates bonding between infant/caregiver, promotes romantic relationships and lead to better relationships with co-workers
116
why is not all emotion expression good
winners who express positive emotions are seen as less likable in married couples, those who express negative emotional expression during discussions of conflict important predictors in divorce
117
what is social influence
deliberate attempts to persuade influence of presence of others majority (conformity) minority (innovation)
118
what are social norms
belief systems about how to behave guide behaviour without force of laws reflect group members shared expectations descriptive and injunctive norms
119
Asch paradigm
18 trials differing number of confederates unanimous majority 75% make at least one error in group compared to almost 0% when alone
120
when do people conform
group size: increasing group size up 3 increased conformity (asch 1955) unanimity: another person giving deviate answer decreases conformity culture: effect replicated across cultures but degree conformity varies
121
reasons for conforming
-distortion of perception -distortion of judgement -distortion of action reality is fall into more than one
122
theoretical explanations for conformity
information social influence normative social influence referent informational influence
123
what is informational social influence
accept info as evidence of reality | goal to make accurate and valid judgements
124
normative social influence
conform wiht positive expectations of another need for social approval or harmony compliance without acceptance
125
what is referent informational influence
adopt norms, beliefs and behaviours of prototypical ingroup member maximise similarities of ingroup and differences of outgroups
126
core motivations for response to influence attempts
goal accuracy goal of affilation goal of maintaining positive self concept
127
group mind theories of collective behaviour
- unconscious group mind that people have in common - guides sentiments and behaviour - individual mind replaced by racial unconscious - contagion
128
individualism theory of collective behaviour
collective is normal fallacy crowds largely comprised of people criminal by 'nature' hence commonality of violence
129
problem of group mind and individualism theories
both link collective behaviour to mindless violence can't explain non-violent crowd relied on secondary, selective and partial evidence took crowd violence out of context
130
interactionism theories of collective behaviour
- whole is different than sum of its parts (Gestalt) - individual behaviour explicable in terms of group membership - shared, internalised representation of group in individuals enables collective behaviour - interpersonal interaction forms representation
131
minimal group paradigm to explain collective behaviour
boys favoured ingroup over outgroup even when: - didn't know ingroup members - division between in and out group was arbitrary - no interpersonal interaction among ingroup - not interpersonal interaction but shared social identity
132
self categorisation theory of collective behaviour
- cognitive representations form self-categories - exist at different levels of abstraction - salience operates through fit x perceiver readiness - category salience accentuates within group similarities and outgroup differences - social influence through shared self categorisation
133
how is collective behaviour possible according to SCT
function of people in crowd self-stereotyping apply shared social category to themselves see self as interchangeable with others in group depersonalisation
134
explanation of riot behaviour (Reicher)
- thematic analysis - shared social identity or rioters: locality, desire for freedom, antagonistic relationship with police - attack targeted at banks and police only
135
implications of SCT
``` adherence group norms social influence from ingroup feeling of unity attraction to ingroup self-sacrifice sharing perception with ingroup ```
136
what is collective action
'when group emmber engages in CA anytime when acting as representation of group and action is directed at improving condition of group' (wright 1990) 'aim to improve status, power or influence of entire group'
137
how are grievances/perceived injustice associated with CA
- take CA to oppose injustice against a group - greater perceived injustice associated with greater CA engagement - grievances at heart of both violent and non-violent CA - social, economic, political, environmental grievances
138
what is the relative deprivation theory
awareness of shared grievances egoistic vs fraternal deprivation subjective sense of deprivation rests on social comparison with outgroup/ingroups past/desired situation fro ingroup
139
how is efficacy associated with cA
not all people protest their affairs group efficacy: belief it is possible to address grievances through collective action efficacy perceptions positively predict collective action
140
how is social identity associated with cA
individuals take CA on behalf of groups they care about and identify with direct positive effects of social identification with disadvantaged group of social movement on CA
141
social identity model of collective action (SIMCA)
perceived injustice + identity + perceived efficacy = CA social identity has direct and indirect effects on CA identification linked with stronger feelings of injustice or efficacy lead to greater collective engagement
142
emotion extension of SIMCA
anger prototypical emotion associated with CA affective reactions to injustice more powerful predictors than perceptions of injustice sadness and fear are less powerful emotions
143
what is the intergroup emotions theory
think of self as group member, appraise how events affect group experience emotions on behalf of groups violent collective anger: emotions like contempt other than anger
144
identity extension of SIMCA
politicised identification: identification with social movement more proximal predictor of CA than identification with disadvantaged group - specifies opposing group - creates inner obligation - inclusive to 3rd party groups
145
dual pathway model of cA
identity pathway: politicised identification | instrumental pathway: collective motives, social motives, rewards motives
146
what is the area social cognition
adopting methods an dmodels of cog pysch and applying to social psych
147
definition of inevitability of categorisation
'human mind must think with aid of categories ... cannot avoid process...cannot handle so mnay events. if think about htem all, we type them' Allport
148
what is a stereotype
consensually shared definition held by members of group unjustifiable generalisation knowledge structure about group mental shortcut
149
effects of stereotype on thought
- where attention directed - how categorise and interpret - how attribute/explain - how remember/recall - how gather info - our own behaviour
150
benefits of stereotype use
``` heuristics -mental short cuts help classify people quicker -provide organised structure in memory -can be used as logical simplifications -energy saving devices ```
151
macrae, milne and bodenhausen 1994 stereotype
``` target and 10 personality traits prime - artist/skinhead estate agent etc -half traits stereotypical -simultaneous probe task prime -> better recall overall supraliminal prime ->more stereotypic traits ```
152
influence of mood on stereotypes
bodenhausen, kramer, susser 194 good vs neutral mood induction disciplinary case name indicated as no ethic origin or hispanic happy people in stereotype condition assign higher guilt rating
153
you can over come stereotypes if:
know lots of personal info about person have cog ability and attentional capacity to do it have the motivation to do it
154
what is a motivated tactician
"fully engaged thinker...choose wisely in interest of adaptabiity and accuracy...choose defensively in interest of speed or self esteem" fiske and taylor
155
how do fiske and neuberg encourage attribute-based processing/
through outcome dependency, accuracy and accountability
156
what does devine 1989 say about stereotypes
difference between knowing what a stereotype is and endorsing it to be true or accurate automatic activation for all but conscious inhibition for some
157
what are the conclusions of devines 1989 3 studies
stereotypes automatically activated by stimulus person people in low prej. can inhibit negative parts of stereotypes need intention, attention and time
158
prejudice with compunction
be aware of implicit biases be concerned about them learn to replace with non-prej. responses
159
cost of suppression
``` rebound effects (wegner 1992) once intentional process to remove thought from consciousness stops, the thought rebounds strongly ```
160
is rebound of thoughts inevitable
no: depends on type of group, and personal attitudes | less likely when motivated to reject stereotype and social norms indicate stereotypes aren't acceptable
161
changing stereotypes weber and crocker 1983, hewstoen 1994
bookkeeping: modify stereotype conversion: radical change subtyping: create subtypes all in response to disconfirming info
162
subtyping stereotypes
lots of subtypes eventually disintegrates overall stereotype perceive outgroup more variable almost any disconfirming behaviour can explained away insulation or strengthening of stereotype limits generalisation