Social Psychology Midterm Flashcards

(102 cards)

1
Q

What Is Social Psychology?

A

The scientific study of the way in which people’s thoughts, feelings, and behaviours are influenced by the real or imagined presence of other people

Social psychology is also an experiment-based science

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2
Q

Social Psychology Compared with Sociology

A

Both share an interest in situational and societal influences on behaviour.

They differ in their level of analysis.
- Social Psychology studies individuals (Ex: risk of job loss and tendency to help the next-door neighbour).
- Sociology examines broad societal factors (and, usually, how such factors affect groups like countries, cultures and cities).

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3
Q

What are some human nature “universals”?

A

Thinking about how we are perceived, family dynamics, emotions, and sexual jealousy

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4
Q

The Power of the Situation

A

The social environment has a powerful influence on human behaviour.

However, people often underestimate the impact of their situation and how it affects their behaviour.

Ex: victim blaming, such as “Why didn’t you leave?” You deserved it. We blame the victim because we overestimate that it is something about the victim.

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5
Q

What is Attribution

A

Explaining the causes of our own and others’ behaviour.

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6
Q

Fundamental Attribution Error

A

is that we tend to overestimate the role of stable internal dispositional causes of others’ behaviour

Ex: if you see someone making a weird face, you assume something about them, like ”they are a jerk”

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7
Q

The Actor-Observer Effect

A

We attribute outcomes as due to stable internal causes when it’s someone else, but when it’s us, we blame the circumstances.v

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8
Q

Self-Serving Bias

A

we attribute our positive outcomes to internal causes, but negative outcomes to circumstances.

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9
Q

What are the sources of bias in attribution? Why would we show these biases?

A

Fundamental Attribution Error
The Actor-Observer Effect
Self-Serving Bias

We want to feel good about ourselves, you want to feel better than others

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10
Q

Construal

A

How people perceive, comprehend, and interpret their social world.
Construals are subjective interpretations of social phenomena.

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11
Q

Basic Human Motives (MAIN THEMES)

A

The need to be accurate about ourselves and our social world

The need to feel good about ourselves

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12
Q

The Self-Esteem Approach

A

Self-esteem is an evaluation of one’s self-worth.

Most people need to maintain a positive view of themselves.

We may sacrifice the need to be accurate to protect our self-esteem.

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13
Q

Self-Justification

A

We may alter our recollections of past actions about which we are unhappy, upset, or ashamed, in order to feel good about our past actions and decisions.

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14
Q

Social Cognition

A

Refers to how people think about themselves and their social world.

How people select, interpret, remember, and use social information.

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15
Q

The Social Cognition Approach

A

The incorporation of human cognitive abilities into theories of social behaviour.

E.g., reasoning abilities, decision-making, judgments about others, explanations of others’ behaviour, etc.

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16
Q

Self-Fulfilling Prophecy

A

Someone’s expectations of something affect that person’s idea of you.
ex: If a prof tells another prof that a certain student is very smart, that prof will give that person a good mark or view their work as good

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17
Q

Hindsight Bias

A

The tendency for people to overestimate how well they could have predicted an outcome (past event or research finding), after it has already occurred.

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18
Q

Formulating Hypotheses & Theories

A

They develop a theory, test specific hypotheses derived from that theory, and, based on the results, revise the theory and formulate new hypotheses

A theory is an organized set of principles that can be used to explain observed phenomena. A good theory leads to…

A hypothesis is a testable statement about the relationship between two or more variables.

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19
Q

Operational Definition

A

The precise specification of how variables are measured or manipulated (turned into numbers)

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20
Q

Research Design Types

A

Observational method
Correlational method
Experimental method

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21
Q

The Observational Method

A

A technique whereby a researcher observes people and systematically records measurements of their behaviour.

Question Answered: What is the nature of the phenomenon

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22
Q

The Correlational Method

A

The technique whereby researchers systematically measure two or more variables and assess the relationship between them.

Allows the computation of the degree to which one variable can be predicted by the other

Positive correlations indicate that an increase in one variable (x) is associated with an increase in the other (y).
Negative correlations indicate that an increase in one variable is associated with a decrease in the other.

Question Answered: What is the relation between variable X and Y

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23
Q

The Experimental Method

A

The only way to determine causation is through experimentation.

The researcher randomly assigns participants to different conditions and ensures that these conditions are identical, except for the independent variable(s).

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24
Q

Independent vs Dependent Variable

A

The independent variable is the variable the researcher changes or varies to see if it affects some other variable.
The dependent variable is the variable a researcher measures to see if it is influenced by the independent variable

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25
Random assignment
Random assignment to conditions is the process whereby all participants have an equal chance of taking part in any condition of an experiment.
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Psychological Realism
Having the experiment trigger the same perceptions, thoughts, and decision-making as would occur in everyday life.
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Generalizability
is the extent to which we can generalize from the people who participated in the experiment (the sample) to people in general (the population).
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External validity 
Is the validity of applying the conclusions of a scientific study outside the context of that study
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Basic research vs Appplied Research
Basic research is conducted purely for reasons of intellectual curiosity. Often considered ‘knowledge for knowledge's sake. Applied research involves studies designed to solve a particular social problem. Building a theory of behaviour is usually secondary to solving the problem.
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Automatic Thinking
Thinking is unconscious, unintentional, involuntary, and effortless. Ex: recognizing a common object (sunglasses)
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Schemas
Mental structures people use to organize their knowledge about the social world. Schemas influence the information we notice, think about, and remember. Universal Schemas: Emotions/recognizing emotions
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The Functions of Schemas
Help us organize, and make sense of our world, and to fill in the gaps in our knowledge. Helps us to have continuity and to relate new experiences to our past ones.
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Chronically Accessible -Schemas
Due to past experience.
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Temporarily Accessible - Schema
Because they are related to a current goal.
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Priming - Schemas
The process by which recent experiences increase a schema or trait’s accessibility. A recent experience increases the likelihood that a particular schema will be accessed.
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Embodied Cognition
Bodily sensations can influence the particular schemas that are primed.
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Judgmental Heuristics
People use mental shortcuts, called judgmental heuristics, in order to make judgments and decisions quickly and efficiently.
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Availability Heuristic
A mental rule of thumb whereby people base a judgment about something based upon the ease with which they can bring something to mind.
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Representativeness Heuristic
A mental shortcut whereby people classify something according to how similar it is to a typical case
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Base Rate Information
Information about the frequency of members of different categories in the population.
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Cultural Determinants of Schemas
The content of our schemas is influenced by our culture. People from Western cultures tend to have an analytic thinking style, whereby they focus on the properties of objects/people without People from East Asian cultures tend to have a holistic thinking style, in which they focus on the whole picture
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Controlled Thinking
Thinking that is conscious, intentional, voluntary, and effortful. Provides checks and balances for automatic thinking. New things often require controlled thinking.
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The Power of Automatic Thinking
Automatic (unconscious) thinking is often used for making judgments and decisions. There is evidence that our unconscious minds may make better decisions on some tasks than our conscious minds This reflects that there is more going on than we are aware of
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Counterfactual Thinking
Mentally changing some aspect of the past as a way of imagining what might have been. Usually conscious and effortful, but not always voluntary and intentional. “If only….” or “What if…”
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Positive of Counterfactual Thinking
- Focuses people’s attention on ways that they can cope better in the future, and by - Motivating them to take steps to prevent similar outcomes from occurring in the future
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Overconfidence Barrier
The barrier that results when people have too much confidence in the accuracy of their judgments.
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Social Perception
Defined as the study of how we form impressions of other people and make inferences about them. An important source of information about other people is their nonverbal behaviour.
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Nonverbal communication and Nonverbal cues
Nonverbal communication: the way in which people communicate, intentionally or unintentionally, without words. Non-verbal cues: include facial expressions, tones of voice, gestures, body position and movement, the use of touch, and eye gaze.
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Primary Uses of Nonverbal Behaviour:
Expressing emotion Conveying attitudes Communicating personality Substitution for verbal messages
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Encode vs Decode of Nonverbal Communication
Encode: to express or emit nonverbal behaviour, such as smiling or patting someone on the back. Decode: to interpret the meaning of the nonverbal behaviour other people express. E.g., deciding that a pat on the back is an expression of condescension and not kindness or support.
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Display Rules
Culturally determined rules about which nonverbal behaviours are appropriate to display. E.g., it may be more socially acceptable for men to display anger than women.
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Emblems
Are nonverbal gestures that have well-understood definitions within a given culture.
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First Impressions
We can form impressions of others, usually based on facial expressions within milliseconds. First impressions can be influenced by schemas about the personality qualities believed to accompany certain features Ex: What is beautiful is good
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Implicit Personality Theories
A type of schema people use to group various kinds of personality traits. E.g., Someone who is kind must also be generous.
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Internal Attribution
An inference that a person’s behaviour is due to something about him or her, such as his/her attitude, character, and/or personality.
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External Attribution
An inference that a person’s behaviour is because of something about the situation he or she is in
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The Covariation Model: Internal vs. External Attributions
How do people choose between an internal and an external attribution when judging a person’s behaviour? According to Kelley’s Covariation Model, we do so by noting the pattern between the presence (or absence) of possible causal factors and whether or not the behaviour occurs. Think of asking to borrow a friend’s car: Do others lend you their car (consensus)? Do they lend it to others (distinctiveness)? Have they let you borrow it before (consistency)?
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Consensus Information
Information about the extent to which other people behave the same way as the actor does toward the same stimulus.
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Distinctiveness Information
Information about the extent to which one particular actor behaves in the same way to different stimuli.
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Consistency Information
Information about the extent to which the behaviour between one actor and one stimulus is the same across time and circumstances.
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When we make attributions, we go through a two-step process...
First, we make an internal attribution, assuming the person’s behaviour is caused by something about that person. Second, we attempt to adjust this attribution by considering the situation the person was in.
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When people’s self esteem is threatened, they make self-serving attributions..
A tendency to take credit for one’s own successes A tendency to blame others or the situation for one’s own failures Can cause a person to overestimate their contribution to a shared task
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Another way to deal with threats to self-esteem is to develop defensive attributions...
Explanations for behaviour that help us avoid feelings of vulnerability and mortality. Example: Belief in a just world – “Bad things happen to bad people, so they shouldn’t happen to me.”
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Belief in a Just World
The assumption that people get what they deserve and deserve what they get. Allows us to be optimistic about the future, BUT also creates a tendency to engage in victim blaming i.e., that bad things happen to bad people and good things happen to good people.
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Self-Concept and Self Awareness
Social Concept: is defined as knowledge we have about who we are. Self-awareness: The act of thinking about ourselves.
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Self-schema
An organized body of knowledge about the self (e.g., attitudes, preferences, traits) that influences what people notice, think about, and remember about themselves.
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Self-Concept Clarity
The extent to which knowledge about the self is stable, clear, and consistently defined.
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Independent view of self-concept vs inter dependent view
Independent: Defining oneself in terms of one’s own internal thoughts, feelings, and actions, and not in terms of the thoughts, feelings, and actions of other people. Interdependent: Defining oneself in terms of one’s relationships to other people and recognizing that one’s behaviour is often determined by the thoughts, feelings, and actions of others.
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Introspection
Is the process whereby people look inward and examine their own thoughts, feelings, and motives. Even when people use introspection (not often), the reasons for their feelings and behaviours can be hidden from conscious awareness
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Self-awareness theory
proposes that when people focus their attention on themselves, they evaluate and compare their behaviour to their internal standards and values.
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Judging Why We Feel the Way We Do: Casual Theories
Theories about the causes of one’s own feelings and behaviours. Often we learn such theories from our culture (e.g., “absence makes the heart grow fonder”). These theories can often be flawed, however.
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Self-Perception Theory
When we are unsure about our attitudes or feelings toward something, we look to our relevant behaviour for answers.
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Intrinsic vs Extrinsic
Intrinsic Motivation The desire to engage in an activity because we enjoy it or find it interesting (e.g., piano). Extrinsic Motivation The desire to engage in an activity because of external rewards or pressures (e.g., a job).
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Overjustification Effect
The case whereby people view their behaviour as caused by extrinsic reasons.
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Looking-Glass Self
Describes the phenomenon of seeing ourselves through the eyes of others and incorporating their views into our self-concept.
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Social comparison theory
Proposes that we compare ourselves to similar others when we experience some uncertainty about ourselves in a particular area
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Downward social comparison
The process whereby we compare ourselves to people who are worse than we are in a particular trait or ability
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Upward social comparison
The process whereby we compare ourselves to people who are better than we are in a particular trait or ability
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Self-Enhancement vs Self Effacement
Self-Enhancement: An unrealistically positive view of oneself. Can result in higher self-esteem and life satisfaction. Self-Effacement: A tendency to hold a negative view of oneself.
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Self-Verification Theory
Suggests that people have a need to seek confirmation of their self-concept, whether the self-concept is positive or negative.
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Attitude
An attitude is an evaluation of an attitude object. That object could be a person, a place, a thing, an emotion, etc.
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Affectively Based Attitude
An affectively based attitude is based primarily on people’s emotions and feelings about the attitude object. - Is linked to people’s values. - Is not the result of rational analyses of an issue. - Is not governed by logic.
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Cognitively Based Attitude
A cognitively based attitude is based primarily on a person’s beliefs about the properties of an attitude object.
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Behaviourally Based Attitude
A behaviourally based attitude is based primarily on observations of how one behaves toward an attitude object.
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Explicit vs. Implicit Attitudes
Explicit Attitudes: We can consciously endorse and easily report. Are likely rooted in recent experiences. Implicit Attitudes: Involuntary, uncontrollable, and at times unconscious. Tend to be rooted in childhood experiences.
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Persuasive communication
A communication (e.g., a speech or television advertisement) advocating a particular side of an issue.
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Yale Attitude Change Approach
The study of the conditions under which people are most likely to change their attitudes in response to persuasive messages.
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The effectiveness of the communication depends on:
- The Source of the Communication - The Nature of the Communication - The Nature of the Audience
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Heuristic-systematic model of Persuasion
The Heuristic-systematic model of persuasion suggests that there are two ways in which persuasive communications can cause attitude change: systematic and heuristic processing.
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Systemic processing and Heuristic processing
Systemic processing: People process the merits of the arguments. Heuristic processing: People use mental shortcuts (heuristics), such as “Experts are always right”.
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Elaboration Likelihood Model
There are two ways in which persuasive communications can cause attitude change. The central route occurs when people are motivated and have the ability to pay attention to the arguments in the communication. The peripheral route occurs when people do not pay attention to the arguments but are instead swayed by surface characteristics.
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The “Mere Exposure Effect”
“The tendency for repeated contact with an object, even without reinforcement, to increase liking for the object” (Olson, Breckler, & Wiggins, 2008, pg. 206).
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Fear-Arousing Communication
Fear-arousing communication is a persuasive message that attempts to change people’s attitudes by arousing their fears. A moderate level of fear followed by recommendations to enable change is the most effective way to use fear-arousing communication.
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Subliminal Messages
Subliminal messages are words or pictures used to persuade that are not consciously perceived.
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Attitude Inoculation
The process of making people immune to attempts to change their attitudes by exposing them to small doses of the arguments against their position (like some vaccines).
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Cognitive Dissonance
A feeling of discomfort caused by the realization that one’s behaviour is inconsistent with one’s attitudes or that one holds two conflicting attitudes. The discomfort from cognitive dissonance motivates us to take one of the following three steps to reduce it: - Change the attitude. - Change the behaviour. - Change the cognition.
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Post-decision dissonance
Dissonance that is inevitably aroused after a person makes a decision.
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Justification of Effort
The tendency for individuals to increase their liking for something they have worked hard to attain.
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External Justification and Internal Justification
External Justification: a person’s reason or explanation for dissonant behaviour that resides outside the individual (e.g., in order to receive a large reward). Internal Justification: the reduction of dissonance by changing something about oneself (e.g., one’s attitude or behaviour).
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Insufficient punishment
The dissonance aroused when individuals lack sufficient external justification for having resisted a desired activity or object, usually resulting in the individuals devaluing the forbidden activity or object
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The Hypocrisy Paradigm
Sometimes people are not aware that they are behaving in a manner that is inconsistent with their stated values. By bringing this to their attention through hypocrisy induction, dissonance is aroused and this can lead to attitude and behaviour change.
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Self-Affirmation Theory
When the typical strategies for reducing dissonance fail, one can find relief through self-affirmation, that is, affirming their competence on some dimension unrelated to the threat.