Socio-cultural Influences Flashcards

(17 cards)

1
Q

Impact of gender in participation

A

Nature of acitivy and society sees sports more associated with either men or women
Image : some men might not want to dance as it disturbs their image
Cost : women earn less then men

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2
Q

Impact of age on participation

A

Nature of the activity may or be suitable
Money may be needed to pay bills instead
Some activities may be more difficult for A child

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3
Q

Socioeconomic groups

A

Split by job or profession
Higher responsibility jobs are paid more so they have more money

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4
Q

Impact of ethnicity on participation

A

Cultural influences ; family or peers influence weather so one does or doesn’t do an acitivy
Stereotyping ; particular backgrounds stay away from certain activities
Cost ; different minority groups would have less money

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5
Q

Impact of disability on participation

A

Prevents them from joining mainstream sport
May influence their choice of activity
May do wheelchair basketball
Can be expensive and facilities may be limited

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6
Q

Relationship between commercialisation, media, physical activity and sport

A

Golden triangle

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7
Q

Advantages of commercialisation for the sponsor, sport, players and spectator

A

Sponsor ; inexpensive edvertising, media can show products, raised awareness of brands, product associated with high quality

Sport ; more media coverage, raise awareness increases participation, high profile of sport
Increased funding from sponsors, run events develop elite performers, better facilities

Player ; paid millions, can train full time (doesn’t need another job to fund training), can receive top quality products

Spectator ; more coverage, replays, player cam , ability to buy the same cloths and equipment

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8
Q

Disadvantages of commercialisation for the sponsor, sport, players and spectator

A

Sponsor ; lack of viewers, not expected exposure, player might not perform well, player might be a bad role model

Sport ; clothing and rules pay be change to make it more appealing, breaks in play fro advertising, monitoring spots get little media coverage, negative reporting (bad rep)

Player ; withdraw of sponsorship could cause financial difficulty, required appearances take time from training, no privacy, restricted clothing

Spectator ; subscription costs, minority sport not shown, pay per view

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9
Q

Sportsmanship

A

Type of behaviour you should see in sport
Players display good conduct

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10
Q

Gamesmanship

A

Type of behaviour you should not see
Bending but not breaking the rules of the game for an advantage

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11
Q

Consequences of deviance

A

Red cards
Fines
Bad reputation

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12
Q

Commercialisation

A

Making a product available for purchase

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13
Q

Sponsorship

A

Cash or resources paid for a commercial return through increase exposure of a brand

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14
Q

Endorsement

A

Fact of a famous person appearing in an advertisement saying that they use and like the product

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15
Q

Media

A

Any means of mass communication

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16
Q

Deviance

A

Breaking the rules of the game for an advantage