Studies Flashcards
(87 cards)
Milgram (1963)
tested obedience- had to shock ps if they got an answer wrong
65% shocked up to 450 V
100% shocked up to 300V
Bickman
power of uniforms
asking people to pick up a bag either dressed as guard (80% obedience) milk man (40% obedience) civilian (40%)
Hofling et al
nurses in hospital obeying unknown doctor and giving a patient a drug exceeding the suggested dose
not supposed to accept orders over the phone
compared to control group who were given questionairre on what they’d do
21/22 obeyed- don’t question authority
ecological validity
reliability as easily repeated
nurses could have worked out it was fake
ethics
Sheridan + King
gave shocks to puppies
54% of males gave fatal shock
100% of females delivered a fatal shock
Asch (1951) *
line study
75% conformed at least once
NSI+ ISI
Perin + Spencer *
repeated Asch with engineering students and found lower levels of conformity
Lucas et al *
maths questions and found lower ability students conformed more
supports ISI
Zimbardo (1971) *
prison study
people readily conformed to social roles
McDermott- zim *
ps behaved as if the prison was real so good ecological validity as 90% of conversations were about prison
Rotter
idea of locus of control
sense we have about what directs events in our lives and how much control we have over our behaviour
internal (resist pressure to obey + direct their own lives) or external (things that happen are outside of their control)
Holland
repeated Milgram and measured whether ps were internal or external LOC
37% of internals didn’t continue to highest level
23% externals didn’t continue to full shock
supports LOC
Twenge et al
(meta analysis) found that people have become more resistant to obedience but more external in LOC
doesnt support LOC
Gamson et al
(social support) asked ps to run a smear campaign against an oil company
29/33 groups rebelled due to peer support, were in groups so could discuss
Adorno et al
developed F scale to measure authoritarian personality using 2000 middle class white males
Milgram and Elms
interviewed 20 people who went to full shocks in Milgram and 20 who didnt go full shock
did multiple personality tests including F scale and found high levels on F scale on full shock group + they admired the experimenter = authoritarian personality
(blind obedience to authority)
compared to people who didnt give full shocks supports Adorno
correlation not causation
Christie and Jahoda
argued F scale was politically biased as it only measures right wing ideology (heirarchy, obedience)
some extreme left and right wing ideologies have a lot in common
doesn’t account for whole political spectrum
Moscovicci
minority influence and importance of consistency
blue green slides
2 confeds saying blue whole time -consistent= 8%
2 confeds saying blue 12 times green 24 times- non= 1.25%
Nemeth
importance of flexibility in minority influence
compensation to ski lift victims
1 group minority argued for low compensation and were inflexible
1 group minority argued same but were flexible
in 1 minority had little effect compared to 2nd group where majority was more likely to compromise
Nolan et al *
energy use on a street (signs on people’s doors)
one sign said other people in the neighbourhood were reducing their consumption and other sign didn’t
bigger reduction in 1st sign condition
Baddeley
coding in STM + LTM
acoustically similar and dissimilar words
semantically similar and dissimilar words
STM- acoustically
LTM- semantically
Miller
capacity of STM = 7±2
made observations of everyday practices- around 7 eg days of the week, music scale
Peterson and Peterson
duration of STM= 18 seconds
presented a trigram and ps had to remember it whilst counting back in 3s from a certain number
each trial lasted longer time eg 3s,6s,9s,12s,15s,18s
Bahrick et al
duration of LTM= possibly infinite 392 ps aged 17-74 tested on photo recognition (1) of people in yearbook or free recall (2) of people in class within 15 years- 1= 90% accurate 2=60% accurate after 48 years- 1=70% accurate 2=30%
Atkinson and Shriffin
multi store model of memory
consists of sensory store STM and LTM