tatler Flashcards
in tatler , what does the use of the serif font connote
- makes magazine seem sophisticated & feminine
what does the name ‘tatler’ connote
- “tatler” has connotations of gossip & talking - quite an old fashioned word used by middle / upper classes so may target high class readers who are interested in history & tradition.
in tatler , the model being on top of the masthead highlights what?
- positioning of the cover star on top of the masthead, signifies her importance
- suggests that the magazine’s branding is so iconic it will be recognized even if partially covered.
in tatler , what is the cover stars gaze?
she has a conventional direct gaze which draws in readers.
what does the article cover line ‘see EU later’ reflect
exclamative , suggests content is dramatic + exciting - cultural code relating to brexit - play on words suggests they’re not upset about Britain leaving the EU , conveys their conservative politics & political views of the upper class audience
what does the colloquial phrase of ‘see EU later’ suggest
- use of a play on words connotes that the magazine might take a pro-brexit stance just like their conservative readers, as they benefit from Brexit.
what does the cover line “inside the new British establishment” suggest
- suggest readers should know about high class political society & connotes that cultural capital is important
- inclusion of some political content might suggest that the magazine is for educated readers with an interest in intellectual content as well as fashion & society
what does the dress Emma Weymouth is wearing represent
- dramatic & glam ball gown style dress makes her seem like an archetypal princess who is used to attending high class glamorous events
- materials used make her seem quite delicate & feminine
what does the setting of the tatler magazine suggest
- lush green setting connotes British target readers - manicured nature of the hedges suggests large gardens in wealthy areas
how does the mix of colours in tatlers magazine show the cover star to be
- make her seem quirky & unconventional - could reflect on her late father in laws fame for colorful clothing
what does the reference to Longleat signify in tatlers magazine
- signifies her as very powerful & rich due to the size & fame of the property. - suggests the magazine values history & tradition
- recognizable name for an audience who may have visited longleat before - gives her an element of familiarity to an audience who might not recognise her face
how is diversity presented in Tatler
- Emma is the first black marchioness in history
- fashion & lifestyle magazines notoriously underrepresented ethnic minorities , particularly as cover stars
- so featuring Emma on the cover May make the magazine seem modern , fresh , unconventionally , politically correct etc.
- also reflects cultural context of modern Britain as the country becomes more diverse
how is societal context presented in Tatler
“ love in the time of corona “
- reflects social context of COVID-19 pandemic & would be relatable to many readers
how does the cover line “how the social set get married in a crisis” act as an enigma code
- doesn’t give away too much info
- readers can only find our how people found love by reading the magazine
what does ‘meet Boris’ brother max” suggest
- cultural code suggest Max is worthy of an interview & is someone to be admired by the conservative audience - magazine presents the Conservative party in a positive light.
