Test 1 Flashcards
(89 cards)
What is social psychology?
Social psychology is the scientific stdy of the feelings, thoughts, and behaviours expressed in the presence of others
How was the field of social psychology developed?
Social psychology began via classic experiments which gave rise to the concepts outlined in this course (ex: Milgram = obedience, Asch = conformity, etc.)
Who is the founder of social psychology?
The founder of social psychology is Kurt Lewin, a physicist who applied physics to social psychology
How did Kurt Lewin look at social situations using a physics-lens?
Kurt Lewin analyzed social interactions by looking at the forces between the situation and the person
He emphasized the importance of external factors (the situation) and internal factors (the person)
What 2 research methods are most common in social psychology?
- Experimental
- Correlation
What are the characteristics of an experimental study?
Experimental studies require lots of manipulation and control
What are the characteristics of a correlational study?
Correlational studies do not require manipulation/control, but instead chart the strength/direction of a relation, allowing for prediction
What is the benefit to taking an experimental approach?
Experimental studies can determine cause/effect but correlational studies cannot
What are the two requirements for research to be considered trustworthy?
- Reliability
- Validity
What is reliability
Reliability = consistency
Two people can conduct the same study and get the same results
What is validity?
Validity = the study is measuring what it is supposed to measure
There is no 3rd variable that is influencing the results
Is it possible for a test to be reliable, but not valid?
Yes
Ex: IQ tests (reliable, but they measure academic achievement, not intelligence per se)
What cultural orientations are there?
- Individualistic cultural orientation (independent)
- Collectivistic cultural orientation (inter-dependent)
What are the characteristics of an individualistic culture?
Individualistic cultures (typically Western) emphasize the self/the individual:
- Self-determination (person controls their own life)
- Indivdual’s goals/desires take precedence
-Very competitive and legalistic
- Only caring about oneself
- Concerned with gender equality
What are the characteristics of a collectivistic culture?
Collectivistic cultures (typically Eastern) emphasize the group/the collective:
- The group’s needs are prioritized
- Individual’s goals/desires are set aside for the good of the group
- Tradition-oriented/ritualistic (ex: multigenerational families)
- Gender prescriptive (roles for men, roles for women, no overlap)
What is the social self?
The social self asks who am I and how do I define myself?
Includes the self concept and the self-identity
What is the self-concept?
Self-concept = how you think about yourself
Ex: I see myself as a kind person
What is the self-identity?
Self-identity = how you identify yourself (things that make you unique from others)
Ex: I identify as a Christian
How did the concept of schema originate?
Sceme was originally a memory concept/structure in memory research
Specifically, it was a hypothetical cognitive structure (since if you looked at a brain, you couldn’t see schema)
How is schema a memory structure?
Schema is a memory structure because it encompasses how information is stored in long-term memory (information is sorted then stored in schemas)
What are schemas made up of exactly?
Schemas are comprised of assumptions we have about people/places/things, usually built from previous experiences with them
They are integrated frameworks of knowledge (knowledge structures)
Why are schemas important?
Schemas are important because they affect how we encode/retrieve information. We usually have an easier time encoding information that agrees with our schemas, but a hard time encoding information that disagrees with them.
What is the self-schema?
The self-schema is an overriding schema, similar to the self-concept, which contains all the information you have about yourself (memories, beliefs, feelings, etc.). It is a filter and decides what comes in/goes out of your schema
What socialization agents affect the development of the self?
Socialization agents (people/surroundings that have socialized you in a particular way) are parents, peers, teachers, social media