text and audio Flashcards
(54 cards)
a simple and flexible format of presenting information or conveying ideas whether handwritten, printed or displayed on screen
text
any human readable sequence of characters that can form intelligible words
text
two types of texts
formal
informal
are created and distributed by established institutions and go through a rigorous process of editing and evaluation
formal text
come from personal opinions or views on different issues, process etc
informal text
text and common file formats (3)
plaintext (unformatted)
formatted text
hypertext
fixed sized characters having essentially the same type appearance
plaintext / unformatted text
appearance can be changed using font parameters
formatted text
serve to link different electronic documents and enable users to jump from one to other in a non linear way
hypertext
the term “hypertext” was coined by ______ around ______
ted nelson, 1965
types of typefaces (5)
serif
sans serif
slab serif
script
decorative
connotes formality and readability in large amount of texts, usually for the body text of books, magazines and research publication
serif
examples of serif
times new roman, garamond, baskerville
brings a clean or minimalist look to the text, used for clear and direct meaning of text such as road signage, building directory, give a modern look and is used primarily in webpage design
sans serif
carries a solid or heavy look to text, used for large advertising sign on billboards
slab serif
draws much attention to itself because of its brush-like strokes, used sparingly and not to be used in large body text, used in invitation cards
script
caters to a wide variety of emotions such as celebrate, fear, horror or themes
decorative
materials, programs, applications and the like that teachers and students use to formulate new information to aid learning through the use, analysis, evaluation and production of visual images
visual media and information
types of visual media
- photography
- video
- screenshots
- infographics
- data visualization
- etcs
to gain attention, create meaning and facilitate retention is
the primary purpose of visual information
if you want to add animation effects you must use ______
GIF
the most web friendly image format, and is great for images when you need to keep the size small
jpeg
the best choice for professionals when images are intended to print, its ability to read CMYK and YcbCr color, ability to store such high pixel intensity
TIF print graphics
if you want to keep the size small and still retain the image quality, and transparencies
png
