Text Information and Media Flashcards

1
Q

simple and presentable format of presenting information or conveying ideas whether hand-written, printed or displayed on-screen

A

text

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2
Q

any “human -readable sequence of characters” that can form intelligible words

A

text

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3
Q

serve to link different electronic documents and enable users to jump from one to other in a non-linear way

A

hypertext

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4
Q

fixed size characters having essentially the same type of appearance

A

plain text / unformatted text

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5
Q

appearance can be changed using font parameters (bold, underline, italic, font size, font color, etc.)

A

formatted text

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6
Q

also called font, font type, or type

A

typeface

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7
Q

refers to the representation or style of a text in the digital format

A

typeface

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8
Q

usually comprised with alphabets, numbers, punctuation marks, symbols and other special characters

A

typeface

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9
Q

types of typefaces

A

serif
sans serif
slab serif
script
decorative

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10
Q

connotes formality and readability in large amount of texts

A

serif

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11
Q

usually used for the body text of books, newspapers, magazines and research publication

A

serif

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12
Q

gives a classic or elegant look when used for title or heading

A

serif

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13
Q

examples of serif

A

Times New Roman, Garamond, Baskerville

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14
Q

brings a clean or minimalist look to the text

A

sans serif

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15
Q

used for clear and direct meaning of text such as road signage or nutrition facts in food packages

A

sans serif

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16
Q

gives a modern look and is used primarily in webpage design

A

sans serif

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17
Q

examples of sans serif

A

Arial, Helvetica, Tahoma, Verdana, Calibri

18
Q

carries a solid or heavy look to text

A

slab serif

19
Q

can be used for large advertising signs on billboard

A

slab serif

20
Q

examples of slab serif

A

Rockwell, Playbill

21
Q

draws much attention to itself because of its brush-like strokes

22
Q

must be used sparingly and not in a large body text

23
Q

usually used in wedding invitation cards or other formal events

24
Q

examples of script

A

Edwardian, Vladimir, Kunstler

25
caters to a wide variety of emotions or themes
decorative
26
examples of decorative
Chiller, Jokerman, Curlz MT
27
common file formats
txt (text) doc (document) rtf (rich text format) pdf (portable document format) ps (postscript)
28
unformatted text documented by an editor as notepad on Windows platform
text
29
native format for storing documents created by MS Word package and contain a rich set of formatting capabilities
document
30
cross platform document exchange; default format for Mac OS X’s default editor TextEdit
rich text format
31
developed by Adobe systems for cross platform exchange of documents, supports image and graphics
portable document format
32
page distribution language used mainly for desktop publishing
postscript
33
design principles and elements
emphasis appropriateness proximity alignment organization repetition contrast
34
importance or value given to a part of the text-based content
emphasis
35
how fitting or suitable the text is used for a specific, audience, purpose or event
appropriateness
36
how near or far the text elements from each other and when two things are closely related, bring them close together
proximity
37
how the text positioned in the page
alignment
38
conscious effort to organize the different text elements in a page • ensures that while some text elements are separated from each other, they are still somehow connected with the rest of the elements in the page
organization
39
consistency of elements, unity of the entire design and repeating some typefaces within the page
repetition
40
creates visual interest; two elements are different from each other
contrast