The commitment to Privatisation

Question 1

Intention

Answer 1

Make companies more efficient: by 1979, many nationalised companies were running at a loss and requiring govt subsidies
→British Airways made a £544m loss between 1981-82
Gain revenue (money) for govt from ‘popular capitalism’

Question 2

Actions

Answer 2

Privatised British Airways, Steel, Telecom, Gas and Britoil
Campaigns encouraging people to buy shares
→ ‘Tell Sid’ Campaign accompanied British Gas sale and stressed how easy it was to buy shares