The Demand Curve Conceptual Groundwork Flashcards
(63 cards)
What does it mean to demand something in economics?
It refers to effective demand, which is a combination of:
- Desire for a good or service
- Ability to pay for it
- Willingness to pay at a given price
This tripartite structure distinguishes economic demand from mere desire.
What is the difference between desire and demand?
Desire is aspirational; demand is transactional.
This distinction is crucial in understanding economic behavior.
What are the three components that constitute effective demand?
Effective demand consists of:
- Desire for a good or service
- Ability to pay for it
- Willingness to pay at a given price
Each component is necessary for a demand to be considered effective.
True or False: A pauper craving caviar represents effective demand.
False
A pauper lacks both the means and willingness to participate in the market for caviar.
Why is the distinction between desire and demand important in economics?
It ensures that psychological yearning is not conflated with market behavior.
This distinction underpins the entire theory of demand.
What is the demand curve?
A graphical representation that illustrates the relationship between the price of a good or service and the quantity demanded, holding all other variables constant.
This condition is known as ceteris paribus.
What does the vertical axis (Y) of the demand curve represent?
Price (P)
What does the horizontal axis (X) of the demand curve represent?
Quantity demanded (Qd)
What is the typical slope of the demand curve?
Downward sloping
What does the law of demand state?
As the price of a good decreases, ceteris paribus, the quantity demanded increases—and vice versa.
What is the Substitution Effect?
As the price of a good falls, it becomes relatively cheaper compared to substitutes, prompting consumers to switch toward it.
What is the Income Effect?
A lower price increases the consumer’s real income (purchasing power), enabling them to buy more of the good.
What is the Income Effect?
As the price of a good falls, the consumer’s real income rises, meaning their purchasing power increases.
This effect is particularly strong for normal goods.
What is the effect of the Income Effect on quantity demanded?
Consumers can afford to buy more of the good without altering their nominal income, leading to a rise in quantity demanded.
What does the term ‘illusion of wealth’ refer to?
The same income now stretches further as a result of falling prices.
What is the Substitution Effect?
When the price of a good falls, it becomes relatively cheaper compared to other substitute goods.
What is the effect of the Substitution Effect on consumer behavior?
Consumers substitute away from the now relatively more expensive alternatives, increasing demand for the now cheaper good.
Fill in the blank: ‘Why buy Pepsi when ______ is on sale?’
Coke
What is Diminishing Marginal Utility?
The additional satisfaction (utility) gained from consuming an extra unit of a good declines as more of it is consumed.
What is the effect of Diminishing Marginal Utility on purchasing behavior?
Consumers will only purchase additional units if the price decreases to compensate for the lower marginal utility.
True or False: The first chocolate bar offers the same satisfaction as the fifth.
False
What may induce regret when consuming additional units of a good?
The fifth unit unless it’s on sale.
What is market demand?
Market Demand = Sum of Individual Demands
How is the market demand curve derived?
By horizontally summing individual consumers’ demand curves at each price level