Theme 1.2.3 Price elasticity of demand (unit 9) Flashcards
(8 cards)
What is price elasticity?
It is the proportionate response to changes in quantity demanded proportionate to the change in price.
%change in price
What is the alternative formula for price elasticity?
New value - original value
————————————– = percentage change
original
Then:
Percentage change
——————————— X 100 = price elasticity
original value
What is the numerical value of something be elastic?
Greater than 1
Where the % effect of increasing the price results in a higher % fall in demand.
What is the numerical value of something be inelastic?
Less than 1
Where the % effect of increasing the price results in a smaller % fall in demand.
What is unitary elasticity and perfectly elastic/ inelastic?
Where the value of price elastic is 1 so they are directly proportional.
perfectly elastic has a value of infinity.
perfectly inelastic has a value of 0.
What determines elasticity?
- Availability of substitutes.
- Width of market definition
- Time (longer time=more elastic)
- Need vs Wants
What is the equation for total revenue?
Quantity sold X average price.
What is the equation for price expenditure?
Quantity purchased X average price.