understanding business activity Flashcards
business activity def
the process of producing goods and services to satisfy customer demand
need def
a good or service essential to living
want def
a good or service that people would like, but that is not essential to living
needs examples
water, shelter, food
wants examples
phones, cars, holidays
economic problem def
unlimited wants cannot be met because there are limited factors of production. this creates scarcity
factors of production def
the resources needed to produce the goods and services - land, labour, capital and enterprise
land meaning
all natural resources such as minerals, ores, fields, oil and forests.
labour meaning
number of people available to work
capital meaning
machinery, equipment and finance needed for production of goods and services.
enterprise meaning
people prepared to take the risk of setting up a business - entrepreneurs
scarcity def
there are not enough goods and services to meet the wants of the population
opportunity cost def
the benefit that could have been gained from an alternative use of the same resource.
specialization def
people and businessees concentrate on what they are best at
division of labour def
production is divided into separate tasks and each worker does just one of those tasks.
consumer goods def
products which are sold to the final consumer. they can be seen and touched, for example computers and food.
consumer services def
non-tangible products such as insurance services, transport
capital goods def
physical goods, such as machinery and delivery vehicles, used by other businesses to help produce other goods and services
durable consumer goods
reuseable: tv, chairs
non-durable consumer goods
used once: food and drink
how can a brand increase added value
branding, service quality, product features, convenience
primary sector def
firms whose business activity involves the extraction of natural resources
business activites of the primary sector
farming, fishing, forestry, mining
secondary sector def
firms that process and manufacture goods from natural resources