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UXDI Final Exam Flash Deck > UX02/User Research > Flashcards

UX02/User Research Flashcards

1
Q

What is the first step in the design process?

A

Research

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2
Q

Data that is unstructured, unmeasurable, produces deep insight, subjective, interpretive, smaller sample sizes and is a “soft” science is what?

A

Qualitative

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3
Q

Data that is structured, numerical, measurable, gives broad insight, objective, statistical and considered a “hard” science is what?

A

Quantitative

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4
Q

What is a software application for accessing information on the world wide web ex: Chrome, Firefox, Safari and Internet Explorer?

A

Browser

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5
Q

What is a software system that is designed to carry out web searches ex: Google, Yahoo, etc.?

A

Search Engine

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6
Q

Asking leading questions, knowing the answer, being defensive or precious can lead to what?

A

Bias

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7
Q

What is an aide memoire w/specific tasks to be completed and specific questions to be asked that helps in keeping the test on track?

A

Usability Test Script

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8
Q

People who are not your users but are close enough that they would know what your users would want are known as what?

A

Proxies

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9
Q

User research is understand what people Blank?

A

Need

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10
Q

Worst type of users for usability testing would be

A

Colleagues, Friends and Family

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11
Q

Sales team, manager of your users, consultants who work with your users are all examples of what?

A

Proxies

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12
Q

When should you test your product?

A

Upfront @ the start of the project, during the research phase and at the prototype phase

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13
Q

Which type of research method is the easiest way to gather requirements, both quantitative and qualitative, powerful, unambiguous and cheap?

A

Online Surveys

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14
Q

This type of question produces a structured answer thus making it a what?

A

Quantitative question

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15
Q

This type of question produces an unstructured answer thus making it a what?

A

Qualitative question

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16
Q

How many questions should you ask in an online survey to ensure your users finish the survey?

A

Never more than 10

17
Q

What are the 3 golden questions?

A
  1. Why they came (user goals)?
  2. Were they able to complete their goal?
  3. What would they change?
18
Q

Anyone with a stake in the project, feeds requirement and anybody who provides sign off is known as a what?

A

Stakeholder

19
Q

What is the method used to help design or evaluate the information architecture of a site?

A

Card Sorting

20
Q

Which method gives users the categories and let them add the products where they think they should go?

A

Closed Card Sorting

21
Q

What is it called when you do a randomized experiment with 2 variants and it includes a an application of statistical hypothesis testing or two- sample hypothesis testing as used in the field of statistics?

A

A/B Testing

22
Q

What’s it called when you review competitors to learn how they solve the problem we are looking to solve?

A

Competitive Benchmarking

23
Q

What is the way to assess if software adheres to UX best practice or not called?

A

Heuristics

24
Q

Rules of thumb, characteristics of best practice and criteria to measure against are all part of what?

A

Heuristics

25
Q

Software letting you know all is good is the definition of what?

A

Visibility of System Status

26
Q

There’s only so much information we can carry around in our heads. Instead we use symbols or icons to get the what?

A

Recognition over recall

27
Q

Fill in the blank. Don’t ___ me to do it your way.

A

Force

28
Q

Fill in the blank. Don’t ___ my time.

A

Waste

29
Q

Fill in the blank, Allow users ___ and control.

A

Freedom

30
Q

True or False? There should be a match between system and real world jargon.

A

TRUE

UXDI Final Exam Flash Deck (11 decks)

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