VISUAL INFORMATION AND MEDIA

Question 1

information that a person gets from various visual media

Answer 1

Visual Information

Question 1

symbols, pictures, icons, signs, and others that communicate with one’s sight.

Answer 1

Visual Media

Question 2

the process of giving and receiving info through various media

Answer 2

Visual Communication

Question 3

THE PRIMARY PURPOSE OF MAKING VISUAL INFORMATION

Answer 3

Gain attention, create meaning; and facilitate retention

Question 4

graphical symbols that represent ideas (eg. signs, logos, symbols)

Answer 4

Ideogram

Question 5

the study and creation of data using visual representation (eg. charts and graphs)

Answer 5

Statistical Visualization

Question 6

people use it widely to express their ideals, opinions, and sentiments

Answer 6

Picture

Question 7

art of combining text and pictures to communicate info (infographics, posters, and graphic advertisements)

Answer 7

Graphic Design

Question 8

combination of motion and picture; or of motion, picture, and audio

Answer 8

Video

Question 9

a 3D visual medium can be a sculpture, architectural, real life object, or person

Answer 9

3D Image

Question 10

Visual communication started way back _________ when___________ engraved in rocks what are considered the oldest art in history

Answer 10

40,000 BCE —- Cro-Magnons

Question 11

Approximately ___ of the human population are visual learners, ___ are auditory learners, ___ are experiential learners

Answer 11

65%
30%
5%

Question 12

Eyes can register ______ visual images per hour

Answer 12

36, 000

Question 13

Visuals are processed ________ faster in the brain than text

Answer 13

60, 000 times

Question 14

They(3) defined VISUAL LITERACY as the “learned ability to interpret visual images accurately and to create such images”

Answer 14

Robert Heinich, Michael Molenda, James Russell

Question 15

the void/ emptiness that provides an interval between design elements

Answer 15

Space

Question 16

thin mark is drawn on a surface that can suggest specific direction, meanings, and characters

Answer 16

Line

Question 17

filled-in space enclosed in line and can be geometric or organic

Answer 17

Shape

Question 18

describes how a surface in a design feels; can be tactile or illusory

Answer 18

Texture

Question 19

degree of lightness and darkness, suggesting an atmosphere or mood in a visual design

Answer 19

Value

Question 20

most striking element, used primarily for emphasis and evoking reactions, this is determined by its hue, intensity, and value

Answer 20

Color

Question 21

Known as 3D shape; shows the volume and thickness of a figure

Answer 21

Form

Question 22

changing margins, typeface, typestyle, and colors in visual media that are more that one page must be avoided

Answer 22

Consistency

Question 23

identify which object or element would grab your audience’s attention

Answer 23

Emphasis

Question 24

there should be a feeling of equal distribution among the elements. Can be symmetric or asymmetric

Answer 24

Balance

Question 25

brings together separate elements into a single composition. All elements should complete each other

Answer 25

Harmony

Question 26

shows the difference between shapes/elements, brings objects out and forward, and creates an area of emphasis in a design

Answer 26

Contrast

Question 27

the visual flow through the design, which can be created with a value pattern

Answer 27

Movement

Question 28

a movement in which several elements are repeated regularly

Answer 28

Rhythm

Question 29

the relationship of one object or area to another. It shows the relative sizes and scales of various elements in a design

Answer 29

Proportion

Question 30

SOURCES OF VISUAL INFORMATION - these groups process info through rigorous editing/eval (schools, publishers, etc) - are commonly governed by state censorships

Answer 30

Formal Sources

Question 31

SOURCES OF VISUAL INFORMATION - these produce visuals that are usually unverified and/or come from personal views and opinions

Answer 31

Informal Sources

Question 32

Pettersson (2015)_____IS a powerful form of communication, for visual messages stimulate both intellectual and emotional responses.

Answer 32

visual communication

Question 33

who demonstrated that 93% of communication is non-verbal

Answer 33

Psychologist Albert Mehrabian

Question 34

True of False: The visual info that people consume forgets them than any kind of info

Answer 34

False, it stays longer than any kind of info

Question 35

The brain can see images that last just for _____

Answer 35

13miliseconds

Question 36

People can sense a visual scene in less than____of a second

Answer 36

1/10

Question 37

______of info transmitted to the brain is visual

Answer 37

90%

Question 38

______ of nerve fibers are linked to the retina

Answer 38

40%

Question 39

_____of people will respond better to visual info than plain text

Answer 39

40%

Question 40

Publishers who use infographics grow in traffic average of ___more than those who do not

Answer 40

12%

Question 41

Primary Level changin objects

Answer 41

manipulation

Question 42

Primary Level producing simple visual, taking pics

Answer 42

construction

Question 43

Primary Level identifying concept of from art elements

Answer 43

abstraction

Question 44

Skilled level using tools for problem solving

Answer 44

manipulation

Question 45

Skilled level drawing perspective, controlling variables in picture taking, origami, interpreting instruction

Answer 45

construction

Question 46

Skilled level creating visual plans, speciftying photographic treatment for subjects, creating visuals from verbal and vice versa

Answer 46

abstraction

Question 47

Advaned Level mental controlling of complex representations

Answer 47

manipulation

Question 48

Advanced level drawing in 3d, creating own visual style, producing multimedia info

Answer 48

construction

Question 49

Advanced level lateral thinking, visual intuition, visual invention, describing visual ideas verbally

Answer 49

abstraction

Question 50

who said " to see is to believe" most believe that pictures always tell the truth

Answer 50

Lefferts, 1982