Week 12 Flashcards
(21 cards)
Qualitative research
- generate new theories/hypothesis
- deeper understanding of the phenomenon
- nonnumerical characteristics of some object
Enthography
the scientific description of the customs of individual peoples and cultures.
Phenomenology
a philosophical approach that focuses on describing and understanding human experience as it is directly experienced, rather than trying to explain it with external theories
Grounder Theory
a qualitative research methodology used to discover and develop theory from data, rather than starting with pre-existing hypotheses
- built from data
- letting observations remain flexible
Pragmatic Inquiry
a discipline that uses a practical, values-driven approach to guide organizational performance and decision-making
Institutional enthography
a qualitative research approach that explores how people’s everyday lives and activities are shaped by and interact with institutional structures and processes
Inductive Analysis
a data analysis approach where you explore data without pre-defined categories or a theoretical framework.
Deductive analysis
you start with existing theories or frameworks to guide your analysis
Case Oriented Analysis
a research approach where the focus is on understanding a specific case or a small number of cases in depth, rather than on establishing broad generalizations across a large population
Cross case oriented analysis
examines themes, similarities, and differences across multiple cases within a research study
Document Analysis
a systematic process of reviewing and interpreting documents, both printed and electronic, to understand their meaning and contextVar
variable oriented analysis
focuses on establishing generalized relationships between variables, often using quantitative methods
Concept mapping analysis
a method of organizing and visualizing concepts and their relationships
Interpreting Qualitative Data
- empathetic
- suspicious
Empathetic interpretation
the ability or practice of imagining or trying to deeply understand what someone else is feeling or what it’s like to be in their situation
Suspicious interpretation
an approach to reading texts or other forms of communication that involves seeking hidden meanings or underlying agendas, often by questioning surface-level interpretations
Naturalistic Design
an approach that incorporates elements of nature and natural processes into design
Quantitative
numerical representation of some object
Qualitative measures
data not recorded in numerical form
Purposive Sampling
Sampling is aimed at insight into the phenomenon,
not empirical generalizations from a sample to a
population
Data collected/fieldwork
inquiry in
depth; interviews that capture direct quotations about
people’s personal perspectives and experiences; case
studies; careful document review
