Week 4

Question 1

Channels or ways we use to transmit or communicate message; communication tool

Answer 1

MEDIA

Question 2

Enumeration

Types of Media

Answer 2

• Print Media
• Broadcast Media
• New Media

Question 3

Consisting of paper and ink, reproduced in a printing
process that is traditionally mechanical

Answer 3

PRINT MEDIA

Question 4

A simple and flexible format for conveying ideas, whether handwritten or printed

KINDS OF PRINT MEDIA

Answer 4

TEXT MEDIA

Question 5

Pictures, photos, images, and graphics used to channelcommunication using the sense of sight

KINDS OF PRINT MEDIA

Answer 5

VISUAL MEDIA

Question 6

Reaches target audiences using airwaves as the transmission medium (Radio and Television)

Answer 6

BROADCAST MEDIA

Question 7

Uses audio or voice recording as a
medium in the delivery of information to
appeal to the auditory sense.

KINDS OF BROADCAST MEDIA

Answer 7

AUDIO MEDIA

Question 8

Concerned with computer controlled integration of different media types where every information can be stored,
communicated, and handled digitally.

KINDS OF BROADCAST MEDIA

Answer 8

MULTIMEDIA

Question 9

Also known Digital Media

Internet is the main gateway in accessing information

Answer 9

NEW MEDIA

Focus: Apps & platforms that allow communication and sharing.
Example: P

Question 10

The process of combining different types of media into one plat form or device.

Answer 10

MEDIA CONVERGENCE

Focus: Devices & technology that bring all media together.
Example: Watc