Week 4

Question 1

SWOT and Strategic choices

Answer 1

Question 2

KDC acronym

Answer 2

Key Distribution Center

Question 3

KSF acronym

Answer 3

Key Success Factors

Question 4

Competitive strategies

Answer 4

the logic through which companies exploit their distinctive competences in order to create value

• Based on the efficient border to the industry
• Based on the strategic clients to serve
• Building mini-monopole

Question 5

Competitive logistics: volume strategy

Answer 5

Question 6

Competitive logistics: Differentation strategy

Answer 6

Question 7

Upper scale differentation

Answer 7

Consists in proposing a product with a perceived value higher than the competitors’ offers, justifying a higher price

Question 8

time to market

Answer 8

is the length of time it takes from a product being conceived until its being available for sale. TTM is important in industries where products are outmoded quickly. A common assumption is that TTM matters most for first-of-a-kind products, but actually the leader often has the luxury of time, while the clock is clearly running for the followers.

Question 9

SBU meaning

Answer 9

Strategic Busieness Unit