WEEK 6 external audit Flashcards
(8 cards)
focuses on identifying and evaluating trends and events beyond the control of a single firm.
EXTERNAL AUDIT
It reveals key opportunities and threats confronting an organization so that managers can formulate strategies to take advantage of the opportunities and avoid or reduce the impact of threats.
EXTERNAL AUDIT
aimed at identifying key variables that offer actionable responses.
EXTERNAL AUDIT
Key External Forces
Economic Forces
Social, Cultural, Demographic and Natural Environment Forces
Political, Governmental and Legal Forces
Technological Forces
Competitive Forces
approach to competitive advantage advocates that external (industry) factors are more important than internal factors in a firm achieving competitive advantage.
Industrial Organization (I/O) View
entails firms striving to compete in attractive industries, avoiding weak or faltering industries, and gaining a full understanding of key external factor relationships within that attractive industry.
Industrial Organization (I/O) View
allows strategists to summarize and evaluate economic, social, cultural, demographic, environmental, political, governmental, legal, technological, and competitive information.
External Factor Evaluation (EFE) Matrix
identifies a firm’s major competitors and its particular strengths and weaknesses in relation to a sample firm’s strategic position
Competitive Profile Matrix (CPM)