Win Three Elections: 1987 Flashcards
(5 cards)
How were economic policies important to the 1987 victory ?
- in key seats, the growth in shareholding and the ownership of council houses pleased aspiring middle class voters: ‘property owning democracy’ slogan, many voter admired these values + tax relief from mortgages
- inflation at its lowest in the decade by 1986 3.4% compared to peak of 24% in 1975
- privatisation despite some issues seems to be working: 1983 Gov started selling off ineffective industries which raised renege and expanded the private sector of enterprise
- taxation shifted form unpopular direct to indirect tax
- ‘big bang’ October 1986 trading now conducted digitally not on a floor removing the old boys network it had been closely inter-grated with
What was the outcome of the 1987 election ?
Conservatives increased their popular vote however they lost 21 seats
SDP- Liberal Alliance polled 7.3 million spilling the left
Labour failed to break through with its poor policies and leadership
How was Thatchers image important as a factor ?
- although no Falklands, She displayed immense personal courage after the failed assassination attempt in the 12 October 1984 Brighton bombing
- High standing internationally fostering a close relationship with the USA and USSR
- Thatcher showed she was willing to stand up to aggression in the build up to the election with her success over the miners strike of 84-85 which was quickly quelled as a result of her policies
- contrasted well to the less successful attempts at regulating the unions by Wilson, Callaghan and Heath
How was social change improtant ?
Came about as a result of economic and social policy
- the expansion of the property owning population grew rapidly as a result of her ‘right to buy’ scheme
- this led to a greater number of middle class voters, whom this scheme had generally effected, supporting Thatcher
- The growth of financial sector in urban areas with London becoming a global financial centre as a result of the Big Bang
- a new generation of dealers ‘yuppies’ (young urban professional) replaced the old boys network as the market was opened by the shift to digital trading
What factors affected the result ?
Economic policies
Thatchers image
Social change
The weakness of Labour (voters are split in the result)