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  • Principles of Marketing
    Principles of Marketing

    Principles of Marketing

    By: Sarah Khalid
    1. Introduction to marketing, 2.1 STP & Segmentation, 2.2 Target Market Selection Strategy ...
    4
    Decks
    34
    Flashcards
    1
    Learner
  • Sustainable Marketing
    Sustainable Marketing

    Sustainable Marketing

    By: Olivia Whitla
    Scope and functions of sustainability, Understanding markets and consumers, Market Segmentation, Targeting + Positioning ...
    8
    Decks
    116
    Flashcards
    3
    Learners
  • MARK 201
    MARK 201

    MARK 201

    By: Brad H
    1.1 What Is Marketing?, 1.2 Understanding the Marketplace and Customer Needs, 1.3 Designing a Customer Value-Driven Marketing Strategy and Plan ...
    57
    Decks
    1,412
    Flashcards
    17
    Learners
  • BTEC Buisness
    BTEC Buisness

    BTEC Buisness

    By: Evie Brown
    The promotional mix- pages 1-9, Target markets and segmenting markets- pages 10-13, Financial documents- pages 14-18 ...
    23
    Decks
    382
    Flashcards
    55
    Learners
  • A-Level Business Unit 3
    A-Level Business Unit 3

    A-Level Business Unit 3

    By: Adam Bellamy
    Marketing Objectives, Primary Market Research, Secondary Market Research ...
    14
    Decks
    120
    Flashcards
    10
    Learners
  • Business -Mrs Steen
    Business -Mrs Steen

    Business -Mrs Steen

    By: Izabel Richards
    The Nature And Purpose Of Business, Busines And The External Environment, The Measurement And Importance Of Profit ...
    14
    Decks
    315
    Flashcards
    1
    Learner
  • MART112
    MART112

    MART112

    By: Kenya Jordaan
    L2 Creative Marketing and Storytelling, L3 & 4 Marketing Environment, L5 Consumer Behaviour ...
    20
    Decks
    171
    Flashcards
    1
    Learner
  • Strategy
    Strategy

    Strategy

    By: Phuong Anh Vu
    L2: External Environment Analysis, L7: Segmentation, Targeting and Positioning, L9: Branding strategy ...
    5
    Decks
    169
    Flashcards
    2
    Learners
  • Marketing 1MA3
    Marketing 1MA3

    Marketing 1MA3

    By: Elifni Ozdemir
    Marketing Research - Chapter 7, Consumer Behaviour - Chapter 4, Segmentation, Targeting, and Positioning - Chapter 6 ...
    13
    Decks
    385
    Flashcards
    1
    Learner
  • 行銷 | MKTG
    行銷 | MKTG

    行銷 | MKTG

    By: Alan Hu
    Chapter 1, Ch.2 Ext. Environment, Ch.3 Strategic Planning ...
    11
    Decks
    157
    Flashcards
    2
    Learners
  • MKT
    MKT

    MKT

    By: Le Ye Tan
    Consumer Behaviour, Micro and Macro - Environment, Process of marketing ...
    7
    Decks
    132
    Flashcards
    2
    Learners
  • International Marketing
    International Marketing

    International Marketing

    By: Carolin B
    Market Research, Marketing Communications, Online Marketing and Brand Management, Basic Concepts, Segmentation, Targeting, Positioning, Global Marketing, Strategic/Product Marketing, Insights, Pricing ...
    4
    Decks
    162
    Flashcards
    2
    Learners
  • marketing
    marketing

    marketing

    By: Karen Schneider
    Multiple choice, Marketing mix, 4P ...
    18
    Decks
    299
    Flashcards
    2
    Learners
  • 3.3 Decision making to improve marketing performance
    3.3 Decision making to improve marketing performance

    3.3 Decision making to improve marketing performance

    By: Edvwin Joseph Sibi
    3.3.1 Setting marketing objectives, 3.3.2 Understanding markets and customers, 3.3.3 Making marketing decisions: segmentation, targeting, positioning ...
    4
    Decks
    129
    Flashcards
    1
    Learner
  • Intro to Data Management Analytics
    Intro to Data Management Analytics

    Intro to Data Management Analytics

    By: Luke Alexander
    SQL Queries and Relational Databases, Design Thinking, Segmentation, target marketing and positioning ...
    7
    Decks
    43
    Flashcards
    1
    Learner
  • Marketing
    Marketing

    Marketing

    By: Chris Aitken
    Overview Of Marketing Management, Marketing Implications of Corporate and Business Strategies, Understanding Marketing Opportunities ...
    16
    Decks
    260
    Flashcards
    3
    Learners
  • Prestudy Marketing
    Prestudy Marketing

    Prestudy Marketing

    By: Mihir Lal
    Company and Brand, Customer Relationships, Segmentation, Targeting, and Positioning
    3
    Decks
    92
    Flashcards
    1
    Learner
  • Marketing
    Marketing

    Marketing

    By: melissa siemonek
    Introduction to Marketing L1, The Marketing Environment L2, Strategic Marketing Planning L3 ...
    11
    Decks
    343
    Flashcards
    1
    Learner
  • Marketing
    Marketing

    Marketing

    By: Nate Ross
    S1: Introduction to Marketing, S2: Consumer/Market Research, S3: Consumer Decision Making ...
    9
    Decks
    91
    Flashcards
    5
    Learners
  • A - Marketing spring
    A - Marketing spring

    A - Marketing spring

    By: megan hazard
    strategic planning - lecture 3, marketing plan - lecture 4, Consumer behaviour - 5 ...
    13
    Decks
    449
    Flashcards
    1
    Learner
  • Business
    Business

    Business

    By: Tia Smith-Harwell
    Business Calculations, Business formulas, General knowledge ...
    37
    Decks
    652
    Flashcards
    1
    Learner
  • Advanced Marketing
    Advanced Marketing

    Advanced Marketing

    By: Maissa Rouissi
    Competitive Marketing Strategies, Segmentation & Targeting, Positioning ...
    8
    Decks
    91
    Flashcards
    1
    Learner
  • Marketing Analytics
    Marketing Analytics

    Marketing Analytics

    By: Dorothy Dai
    High Level Data and Tools, Tools for Segmentation, Tools for Behavior Targeting ...
    9
    Decks
    91
    Flashcards
    5
    Learners
  • MKC1200
    MKC1200

    MKC1200

    By: Llewelyn James
    General Overview of Marketing, The Marketing Environment, Marketing Research & Information Systems ...
    11
    Decks
    136
    Flashcards
    4
    Learners
  • A Level Business Studies
    A Level Business Studies

    A Level Business Studies

    By: Selina Wong
    1.1 - Why do businesses exist?, 1.2 Understanding Businesses, 1.3 Importance of Cost and Revenue ...
    32
    Decks
    351
    Flashcards
    19
    Learners
  • Marketing
    Marketing

    Marketing

    By: L B
    Topic 2: Segmentation, Targeting, Differentiation and Positioning, Topic 1 - What is Marketing?, Topic 3: Planning, Strategy and the Marketing Environment ...
    10
    Decks
    224
    Flashcards
    1
    Learner
  • marketing
    marketing

    marketing

    By: Ellie Trevett
    lecture 1 - marketing for sport and leisure module intro, lecture 2 - external environment and competitive environment, lecture 3 - segmentation, targeting and positioning ...
    10
    Decks
    254
    Flashcards
    1
    Learner
  • Business A level
    Business A level

    Business A level

    By: Bob Rice
    What is business?, Types of Ownership, Understanding that businesses operate within an external environment ...
    13
    Decks
    53
    Flashcards
    7
    Learners
  • MKT
    MKT

    MKT

    By: Grace Steinmeier
    Chapter 1: Why Marketing Matters, Chapter 2: Strategic Planning, Chapter 3: The Global Enviroment ...
    8
    Decks
    365
    Flashcards
    1
    Learner
  • Business
    Business

    Business

    By: becky nixon
    Understanding the nature and purpose of a business, Marketing mix, Product life cycle ...
    29
    Decks
    268
    Flashcards
    1
    Learner

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