01 Flashcards

(10 cards)

1
Q

What is Digital Transformation?

A

Digital transformation can refer to IT modernization, digital optimization, or new digital business models. It is often equated with digitization, especially in public-sector organizations.

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2
Q

What is Digitalization?

A

Digitalization is the use of digital technologies to change a business model, providing new revenue and value-producing opportunities.

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3
Q

Why is Digital Transformation hard?

A

Less than 30% of transformations succeed, with digital ones being harder. Only 16% of organizations improve performance and sustain changes, and 7% improve without sustaining.

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4
Q

How do industries perform in digital transformation?

A

Even digitally savvy industries like high-tech and telecom have a success rate below 26%, and traditional industries, such as oil and gas, have success rates between 4-11%.

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5
Q

What is the role of company size in transformation success?

A

Smaller organizations (less than 100 employees) are 2.7 times more likely to report success compared to larger organizations (more than 50,000 employees).

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6
Q

What are the three levels to approach Digital Transformation?

A

Strategy, Organization, Technology – strategy defines the playing field, organization aligns resources, and technology enables transformation.

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7
Q

What is a strategy in Digital Transformation?

A

A strategy is an integrated set of choices that positions a company in a way that it can win on its playing field. It must be coherent, doable, and actionable.

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8
Q

What are KPIs for measuring digital transformation?

A

KPIs can include customer engagement, operational efficiency, digital revenue share, innovation metrics, and cybersecurity posture.

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9
Q

What are key goals of the semester project?

A

Analyse how digitalisation changes a company’s competitive landscape, understand digital transformation’s depth, and help peers enhance their knowledge.

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10
Q

What are the parts of the semester project video?

A

Part 1: Impact of digitalization on the competitive environment. Part 2: Countermeasures and KPIs. Part 3: Evaluate transformation pros and cons.

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