11.1 Innovation Management Flashcards
(4 cards)
1
Q
What is innovation management?
A
A systematic renewal of the way companies working the outcomes of their activities to improve profitability
2
Q
What points are made to ensure this is done ?
A
Prototyping
Ideation
PLM - which is the combination of PDM and ERP
Kaizen
Design Council support programmes
3
Q
What are feasibility studies?
A
systematic activities that help to ascertain the practicality of a project
4
Q
What should you do when answering a question on feasibility studies?
A
Don’t focus only on wether a design is a practical proposition for consumers. Try exploring direct and indirect costs, materials, manufacture and marketing