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1.2.1 Customer needs Flashcards

(9 cards)

1
Q

What will a business need to do in order to succesfully sell a product or sevice ?

A

They will need to know what its customers wants and needs are,

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2
Q

What is the definition of customer needs?

A

Customer needs is what customers require to satisfy their wants and expectations.

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3
Q

What are the key factors of customer needs?

A

Price,quality,choice and convenience

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4
Q

What might the price of a product or service need to reflect to meet customer needs?

A

The price of a product/service must reflect value for money and affordability

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5
Q

Why is quality important in meeting customer needs?

A

The quality must be high enough to meet customer expectations.

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6
Q

What does choice mean in terms of customer needs?

A

There should be a variety in products/services to meet customers diverse tastes .

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7
Q

How does convenience affect customer needs?

A

There should be a ease of access,quick delivery or efficent service .

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8
Q

Why is meeting customer needs important?

A

It helps build customer loyalty , increases sales and market share and enhances the business reputation.

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9
Q

How will meeting customer needs help the business?

A

It will help the business generate sales and help to secure the survival of the business.

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